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So many times we talk about how important value is for us and for you. The value of the products we produce, the value of the service we provide, and the value all of that brings to your experience and the ultimate experience of your customers.

Value is very important to us as we address questions about why our products can sometimes cost more than similar ones from places such as Amazon or printers in China. The answers have a lot to do with value. Higher quality and value often mean a higher price tag, and the reasons this is a good thing are what we're sharing here so you can pass it on down to your customers too.  

Why our products are sometimes more expensive
Unlike Amazon or printers in China, we are a small U.S.-based business that makes and prints custom products with specialty add-ons such as tabs, stickers, etc., and often in just minimum order quantities of 25. We feel that there is just no comparison in the difference of quality and customer service when you look at products mass-produced, versus those that we print in small batches here in the U.S.

We put a high value on quality. Trying to compete with the low cost of large print runs overseas while maintaining strict standards of high quality for our product is just not possible. Our goal is provide the best quality, service, and experience when it comes to printing your products. This means your product will cost more than those you see on Amazon, but there is much to be said to justify that higher cost.

How to support high-dollar product sales
We print and ship thousands of products each week that our customers then re-sell either on their own website or on Amazon. Many of these authors and entrepreneurs point out in their sales and marketing the differences in quality for their products, highlighting that they are handmade in the U.S., in small batches, and provide an elevated look, feel, and experience. 

Information to consider and include on your sales page:

• Printed in the U.S.
• Printed in small batches with love and exceptional care
• Printed and shipped from our own facilities in Utah
• Manufactured and shipped by a woman-owned business
• Products are handmade using high-quality components that last longer
• Each product is an original that is custom manufactured
• Supports local economy and provides jobs for our community
• The increased cost of raw goods, including paper and ink produced in China, has been impacted since COVID

Here's what we think is the best reason of all to share why your products cost more, and have more value: Your products have been custom-designed to serve a specific need or audience as opposed to generic products targeted to a mass audience. Your independent ideas, experience, inspirations, and values are imbued throughout each product you create with us. They carry a unique message, content, ideas, and goals from someone who is truly invested in making their customer's lives better, stronger, and happier in so many unique ways.

We hope this helps you to understand a little more about the importance we place on value throughout everything we do, and helps you to share that passion with your customers too.

Many of our customers like to include additional items in the packages we send out to their customers. For example: adding stickers, bookmarks and colored pens with a daily planner. Or crystals and pretty bags with tarot card decks. These extra items are called "Supplied Items" and our fulfillment service team can include them in your packages when we ship out your orders.

Some examples of supplied items our customers use include:

• Pens, pencils, markers
• Apparel
• Crystals
• Bags for card decks
• Tissue paper to wrap the planner/book/journal
• Colored crinkle paper to sprinkle in the box
• Athletic accessories (fitness bands, supplements, etc.)
• Tote bags, pouches or pencil cases

If you like this idea, be sure to check out this article on our blog for more details and fun ideas: How to Add Extras to Subscription Boxes and Packages.

We also have a video on our website that details this process that you can see on the Video Vault page or by clicking HERE.

How Supplied Items Work

1. Using the instructions below, send us the extra items you would like included in your shipments.
2. We store them in our warehouse
3. When an order comes in for fulfillment, we add them to the package according to your instructions.
4. The printed item and supplied items are shipped to your customer

How to send supplied items
We're happy to announce that to make the process for sending us your supplied items even easier, we've added a new feature in your Vervante Author Account. Just log in, look under the section titled "Send Items to Vervante" and click on the Supplied Items link (as seen in this image).

PLEASE NOTE: Please use this form for sending us supplied items (even if you've done it a different way before). This will alert our receiving team so when items arrive we'll be ready and know exactly what to do with them. You can even use a link included in the form to send us a photo of the items. This is very useful to help our team identify items when they arrive at our warehouse.

Whoa, if you haven't noticed yet, Black Friday is practically here! Our inboxes are already flooding with early coupons and special deals, even though it's a full month until the actual day. If you're planning on offering any holiday specials, it's not too late. We've here to help you with plenty of products and tips that will carry you through the whole holiday season, starting with Black Friday.

Here are 5 of our bestsellers that can be sold just as they are, or customized to fit your needs: 

PLANNERS & JOURNALS: Our 2023 Butterfly softcover planner can be customized to fit your brand and ready to go. Read this article for more details: "2023 Softcover Planners Are Here." Also, be sure to check out the video ideas about planners and journals on our Video Vault page.

NOTEPADS: Custom designed notepads, like we offer here at Vervante, have endless potential to become the next “must-have” product to add to your business or life. We can create notepads in all shapes and sizes, and in black-and-white or full color. Notepads can be glued for tear-off sheets with a cardboard back or spiral bound along the top or side. Check out this article, "Create Ideas for Custom Notepads," or watch this video about creating notepads.

CALENDARS: We offer a variety of types and sizes, including tear-off, desktop, wall, pocket and more. We have a whole section on our video page about calendars, (click here), or read more details here: "How to create a calendar."

GREETING CARDS: Packaged individually or in sets, in custom boxes or bags, cards are always popular. Check out this article for ideas for holiday gift cards, How to create holiday cards, or watch any of the videos on our Video Vault page for inspiration.
 

• TIP #1: If you have the general specs of the product you want to create, we can give you a free quote right away so you can set your retail price and start working on your sales and marketing strategy.
• TIP #2: Your product does not have to be complete to offer it for sale.  All you need is the cover design image for display on your site and – voila – you can make your offer and collect pre-orders. Just be clear in the description when your customer can expect to receive their purchase.  
• TIP #3: Once we have print files, we can ship within 3-4 days, so you're able to let customers know when pre-ordered products will arrive and can be confident in quick deliveries.

If this is your first holiday season working with Vervante, be sure to read all about how order processing and shipping works here: “How order processing and shipping works.” Orders are shipped according to the method you or your customer select. If you have a new product or dated product such as a planner, we recommend using Priority Mail the last six weeks of the year.