Simple, and yet so beautifully full of potential, journals are an easy-to-create product that can offer a lot of value for your customer. A blank journal that gives someone a place to record their thoughts, goals, dreams and ideas is always a powerful product. But there are a lot more things that journals can do, with options that can help you create exactly the right experience for your customer that you want.
IDEAS FOR JOURNALS
Themes such as cooking, finance, travel, business, dreams, parenting, prayer, meditation, health and wellness, fitness, self-improvement and more can be supported with journals. Content such as adult coloring pages, lists, writing prompts, are also great ideas for adding value to journals.
CUSTOM OPTIONS
Here at Vervante, we can print journals in any size and with all the customizations you’d want to create just what you need.
>> HARDCOVER OPTIONS
Full color printed
Faux/vegan leather
Linen
2-ply board covers
>> SOFTCOVER OPTIONS
Laminated
Foil stamped poly overlay
>> BINDING
Casebound
Concealed wire-o
Wire-o
Plastic spiral
Metal spiral
Perfect
Punched for disc binding
>> ADD-ONS
Foil stamp
Metal corners
Elastic strap
Ribbon marker
Soft-touch finish
Tabs
Pockets
Stickers
These are just a few highlights of ways you can customize journals. As examples, the journals you see here in this newsletter have the following features:
Red floral journal: Hardcover with printed endpapers
Starry night journal: Hardcover with foil stamp
Daisy journal: Softcover with poly overlay
Be sure to also check out our new Video Vault page filled with videos showing exactly how each of these ideas look and function.
If you have any questions about creating your own journals, we can help. Just email us at [email protected] or schedule a phone conversation with one of our print and publishing experts using this link: https://vervante.youcanbook.me/
Mark your calendars and get ready, Amazon Prime Days (October 13-14, 2020) are just around the corner! This is a great opportunity for everyone – whether you sell on Amazon, on your own website, or anywhere else.
If you haven’t started planning yet, it’s not too late, especially if you use these Prime Day-inspired ideas to add some sizzle to your sales.
#1 Offer a special "prime" deal for your audience
Nobody promotes quite as well as Amazon. Shoppers are excited and anticipating epic deals as Prime Day gets closer, so why not take advantage of the excitement and offer your own “Prime” deals for products you sell on your website, too?
The best way to do this is to reach out directly to your loyal customers and fans. This means sending emails to your list and posting updates to your social media.
Offer special "prime day" packages where for a limited time several products are bundled for one low price.
If your clients love packages, take it a step further by creating a subscription service and launch it on Prime Day with free extras or a special reduced rate that will catch people's attention.
Record a special audio podcast or video tutorial as an extra for one of your books or products and offer it as a special bonus on Prime Day.
Offer a special personal coaching session or limited-time memberships to your masterminds or coaching groups, with any Prime Day purchase.
#2 Debut new daily planners
If you love the idea of selling a daily planner, but aren’t sure how to get started or worried it’s too late in the game, we can help! Use the already-designed and formatted 2021 daily planner we recently released and sell it as your own!
All you need to do is download the InDesign files for our daily planner, make any changes you want, then use it as your own to sell or share. In just a matter of days you can start marketing and sales for your very own daily planner.
(Learn more about our 2021 Daily Planners including full access to images, files, etc by clicking HERE.)
#3 Prime Days “free-plus-shipping” specials
"Free-plus-shipping" offers are great for Prime Day. It’s the process of offering your book or product for free for a limited time, and the customer only needs to pay for shipping. (This is a very powerful way to build your email list, too!)
(Learn more about how Vervante can support your free-plus-shipping offer by clicking HERE.)
#4 Build anticipation with sneak peeks
Here's one more tip to give your Prime Day deals some extra oomph: Be sure to share "sneak peeks" of the specials you'll be offering in your newsletters, social media and emails. It's a great way to spread the word, build anticipation and join in all of the Prime Day fun everyone is having.
The key here is to be creative - and add value. You don't need to reduce your prices, just give in a way that will excite your customers and make them feel like they got the best prime deal out there!
We love coloring books - and your response to our recent article with tips for creating these fun products showed us that you do too. That's why we're excited to let you know that we've just posted a new free Expert Guide that takes you through all the steps from A to Z.
Speaking of coloring books, we just had to share this story about our CEO and her cute grandson's 5th birthday party:
Vervante CEO Cindy Tyler recently created a personalized coloring book for her grandson Axl's 5th birthday party. She put together a superhero-themed book featuring all the kids invited to Axl's party and included them in goodie bags with crayons, stickers and other fun items. The kids went wild (who wouldn't want to be a superhero, right?) and their parents did too!
Want to see Axl's coloring book? Just click on the following link: Axl's Coloring Book
Cindy and Axl's special offer
We had so much fun with this coloring book that we’d like to share it with you. Maybe our superhero-themed book inspired you to create your own unique coloring book for a party or other fun occasion. Or maybe you'd like to use Axl's coloring book, but customize it with your own names - our graphic design team can help (design fees may apply).
If you're excited about coloring, we're here to help! We invite you to access our coloring book resources using the links below, or Email or schedule a phone call to discuss your ideas with us.