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Publishing services for book coaches & publishing consultants

by Vervante •

If you’re a publishing consultant, book coach, or author mentor, one of the main goals of your business is to help your clients create the best book possible. All too often, though, once your client’s manuscript is ready for publishing, they move on to the next step without you and the relationship ends.

Here at Vervante, however, we give book coaching professionals the ability to offer clients complete idea-to-finished-product services – expanding your impact on their journey as an author, as well as your ability to increase your income as a business.

Complete oversight of publishing process

We offer book coaches the ability to guide their clients through the self-publishing process by overseeing the process of ordering sample copies, approving all print and design decisions, and placing the actual, physical book in their clients' hands.

This is all done using a system set up for book coaches with Vervante that allows oversight of the full publishing process, from uploading files to approving samples and ordering first runs. Once the author is ready to take over, we can make that happen easily too.

Products you can offer through your business

We also offer book coaches the ability to offer products that complement books, such as bookmarks, cards, journals, postcards, spiral workbooks, CDs or DVDs, adult coloring books, card decks, and other creative solutions.

These are perfect for special events, upgrades, book signings, or to offer as special bonuses. You can easily add these options to your services, offering lucrative bonus services and products that authors will love.

Help clients sell books AND grow their business

By using Vervante, your clients have access to their customers contact information. Other publishers, such as CreateSpace, do not offer this. This is not usually on the radar for new authors, but it's a game-changer. Especially for those who are also entrepreneurs, business owners, or want to keep in touch with loyal readers.

Here's why you can't collect customer information when using CreateSpace: When an author sells their book directly on Amazon, the buyer becomes Amazon’s client (not the author’s), leaving the author in the dark about who is buying their book.

Here's how Vervante is different: We encourage authors to sell the book from their own sales page, process the transaction and we'll print and ship the book to the buyer. This scenario provides the author with more profit on the sale PLUS the buyer's contact information and email address.

If the author doesn't want to deal with credit card transactions, we can list the book in our store and the author simply redirects the buy button from their landing page to their book in our store.

The three big differences between our bookstore solution and redirecting to Amazon are:

  • We don't take 40% of the price of the book like CreateSpace
  • We share the customer data with the author
  • We take pre-orders for the book. An author can take pre-orders on their site or in our store and when the book is ready we'll print and ship to the buyers. This isn't possible on Amazon.

You can still sell from Amazon, though, and we recommend it be set up this way: 

While we DON'T recommend redirecting buyers from the author's landing page directly to Amazon, we DO suggest using Amazon as a secondary retail distribution channel. Amazon Marketplace is a great option for selling books and products on Amazon. We'll manage all of the details from listing the book on Amazon to managing and shipping orders.

We receive so many questions about using Vervante vs. other publishers like CreateSpace that we've created a special report with more details you can read HERE.

Additional profit potential for book coaches and authors

On-demand printing and complete fulfillment services

While other publishers may offer cheap rates for initial press runs to the author, there are usually hidden costs. These special prices are commonly only applicable for bulk orders placed by authors for their own title. However, this leaves them shouldering the responsibility of storing the books in their home or office, supplying packaging, processing payments, addressing packages, and taking them to the Post Office for shipping, steadily chipping away at their bottom line - and adding time and stress to the process.

Vervante will print and ship books directly to customers. A copy of the order confirmation email generated from the author's shopping cart is all we need to print and ship the book. We can print and ship on demand or we can print bulk orders at further reduced costs, with the option of storing in our warehouse until they are needed. This helps authors avoid the expense and hassle of processing and shipping their own books.

Increased perceived value of book

While some people opt to list books with Baker & Taylor or Ingram, this can result in resellers taking the opportunity to sell your book through their own services, underbidding the set author price, and devaluing the book. Even if your clients are not writing a book for the money, when they try to offer their books at events, as promotions, or to support other products and programs, this causes the book to lose its value in the eyes of consumers.

Retaining control of the book's price is essential to retaining its value. Listing books with a wholesaler like Baker & Taylor releases control and can result in plummeting sale prices and royalties. Whereas selling and distributing through a personal sales page and shopping cart, as well as using Vervante's Amazon Marketplace listing services, retains control of the book - and ensures the continuation of its value.

Have you ever noticed when searching for a book on Amazon that there are a number of resellers offering the book at random prices? This is because the book has been listed with a wholesaler such as Baker & Taylor or Ingram and resellers then sell the book on Amazon at their discretion. The end result is that prices can drastically fluctuate, causing buyer confusion and devaluing the book even more.

Exceptional customer service

We have dedicated publishing professionals who will answer your emails and talk to you on the phone. Something pretty much unheard of in this industry.

Authors retain all rights

Authors retain all rights and creative control of their books and products. And we offer complete services for ISBNs, UPCs, LCCN Assignment and Copyright registration. You even have the option to list yourself or your own company as the publisher of your book.

However, if you use CreateSpace's template builder for your cover, they technically own the artwork for your book. And if you use their ISBN services, they own the ISBN and are listed as the publisher. This means if you decide to use alternative publishing services in the future, you must get a new ISBN and new design for your book.

We'll work with you and your client as a team

You've got experience in publishing. Your client probably doesn't. We'll work with you and your client to get their book published, distributed, listed on Amazon, shipped to speaking events, and whatever other support you need.

Satisfaction guaranteed

We stand behind our products and services, creating the highest quality books and products for our clients supported by the best in customer service. If you are not delighted with your experience with Vervante, we pledge to work with you to make it right - or we will refund your money. Furthermore, all products we publish are guaranteed against defects in quality and design. If any of our products are defective in quality, we will replace or repair that product at no additional charge.

Contact Us

We welcome the opportunity to partner with us for your clients' publishing needs. For more information, check out our Book Coaching services page, email [email protected], or schedule a phone call with a member of our team.


The Ultimate Book Publishing Checklist

by Vervante •

Publishing a book for the first time? We know that the process of creating, printing and selling a book can seem a bit overwhelming at first. That’s why we created this step-by-step guide to help. If you love lists and need a little guidance for publishing your next book, we’ve put together this checklist to help you stay on track for a successful and lucrative publishing experience.

STEP #1: Build Your List

If you’re thinking of writing a book, or have been working on your manuscript, building an audience who will be first in line to buy your book is one of the best things you can do to ensure sales success. Start blogging, send out emails, write newsletters, and start collecting email addresses to build a database list that will become your biggest fans – and buyers! – and help to spread the word when you release your new book.

STEP #2: Choose Your Publisher

There are companies out there who offer “one-button” solutions that make it all look super easy – just send them your manuscript and they print your book and sell it on Amazon for you, easy-peasy. What they don’t tell you is that by handing the book over to Amazon for sales, you are also handing your customers over to them as well.

We appreciate the fact that everyone shops on Amazon, but we offer a way to sell your books on Amazon without denying yourself access to your customers and their valuable contact information (see STEP #1). When you use Vervante, we give you the best of both worlds – your own solution where you sell the book from a site you control, collect customer contact information critical for building your business, and we handle printing and shipping. PLUS we list your book for sale on Amazon as an additional purchasing option. It’s a win-win solution: You have access to your customers’ data AND your book will be available on Amazon. Want more information on how this works? Check out this article: The Difference Between Vervante and CreateSpace.

STEP #3: Finish Your Manuscript

The world needs that special gift you have, so what’s holding you back? Join a writer’s group, sign up for a book-writing challenge, join an author mastermind, assemble all those blog articles, or even hire a coach or ghostwriter if that’s what you need. You can do it!

STEP #4: Edit Content

Your book is your reputation. For best quality, and no embarrassing errors, add a professional copywriter or proofreader to your team. Ask other authors for referrals, survey your trusted connections online, or check with us about copyediting services.

STEP #5: Gather Quotes / Create an Author Account

Once you have an idea of the size, length and style of book you want to publish, reach out to us at [email protected] for a free quote. You can also create a free author account for access to many of our author tools, expert guides, and to upload files, place orders and watch your account activity after you start publishing.

STEP #6: Get An ISBN & LCCN

ISBN’s are required for retail sales. Do it yourself or let us handle it for you by clicking on Purchase ISBN in your Vervante author Dashboard.

LCCN’s make your book eligible for library cataloging. If you want an LCCN, we offer that service as well, you’ll find it under the Services menu on our site.

STEP #7: Format the Interior & Design Your Cover

Professional formatting for your book content (the interior pages) creates a better experience for the reader. Look at some of your favorite books for ideas about everything from page numbering to chapter headings to photos, graphs, and charts.

Attractive cover design invites readers to dig in. It’s best to use a professional designer with book cover experience. Ask your colleagues, reach out on social media, or you can check with us for referrals and ideas. Don’t forget, book cover design includes front, back and the spine.

STEP #8: eBook Conversion

If you have a book – you can have an ebook too! Just think of how many more readers you can reach by offering your book to e-reader audiences who are hungry for new titles to add to their digital library. Be sure to choose a reputable ebook conversion specialist who can provide the services you need. And feel free to reach out to us for recommendations as well.

STEP #9: Upload Files & Order a Copy for Yourself

It’s ready! Upload print-ready text and cover files for your book using the Send Files link on your author Dashboard home page. Once the file shows up in your author account you can place orders from there. If you have something special in mind, such as bulk orders for a special event or book signing, let us know by emailing [email protected].

Once the book appears in your author account, order a copy (or 2) from your author Dashboard page for a final check – and congratulate yourself!

STEP #10: Copyright Registration

Don’t skip this important step to legally protect your book. You can do it yourself, or let our copyright experts handle it to make sure your work is protected. We can set it up for you, just log into your Vervante author account and click on the Copyright registration link on the author Dashboard. Here’s a great article with lots more details about Copyrighting a book.

STEP #11: Build Landing Page & Set-Up Shopping Cart

Set up sales pages and make sure your shopping carts are integrated with our system. Follow the instructions on our Order Processing Page (link at the bottom of our website pages) and Vervante will be automatically notified.  From the order confirmation email generated from ANY shopping cart, we’ll print and ship your book to your customer. for sales and shipping.

STEP #12: Retail Sales & eBook Listing

We will handle all of the details of listing your book and eBook on Amazon, processing and shipping orders.  We don’t take a percentage of the retail or any processing fees.

If you’re ready to get your book out there and share your brilliance with the world, we’re here for you. Be sure to sign up for our Vervescence newsletter and you’ll receive valuable special offers, priceless tips from the pros, and all the support you need for creating and publishing book and products that will truly help your business grow. And if you have any questions, we’re always here to help. You can email us at [email protected] or schedule a live phone call with one of our publishing experts at https://vervante.youcanbook.me/.


Our Best Products for the New Year

by Vervante •

As we plan for 2018, we couldn’t help but notice that there were a few of our products from this past year that really caught your eye. From tried-and-true classics to recent debuts that made a splash, we thought it would be fun to give you a chance to revisit old favorites, or try out new ones, at a discount price (but only for a limited time, details below).

Here they are:

2018 Daily Planner (Soft cover): This soft-cover, spiral-bound daily planner for creative minds was a big hit from the moment we debuted it late last year. While it's great as it is, many of our customers customized it for their own businesses by adding logos or changing the content inside.

2018 Daily Planner (Hard Cover): This planner has been so popular that we’re offering a hard cover spiral bound option too.We think you’ll love our design with month at a glance and week at a glance pages and creative inspirations throughout.

Book Sample Set: Ready to publish but not quite sure on the specifics of binding? This set will help you make the choice with samples of books featuring three kinds of binding (perfect bound, spiral and saddle-stitch) plus a sample bookmark.

Card Samples: This set puts a variety of options in your hands to help you choose what’s best for sharing your message and supporting your business. It includes several sets of cards and a fun deck of 34 cards featuring inspirational quotes and packaged in a custom printed tuck box.

Adult Coloring Book: Order a coloring book for fun, but don't forget to consider the possibilities they offer for your business. We can create custom coloring books, and make them really stand out by adding stickers, pens, crayons or other products that pair up well.

Live Love Inspire Journal: This gorgeous journal has been in high demand since we debuted it last year. Its hard cover, wire-o binding, and beautiful soft-touch UV coating finish are a great example of the quality and customization we offer.

Set of 10 Greeting Cards: Need a beautiful set of greeting cards? This set includes 10 cards plus envelopes packaged in a stationery box with a clear lid. Great for yourself, as gifts for clients, or inspiration for your own set.

Little Book of Big Ideas: We're giving you a sneak peek at our newest product with this special offer before the official debut. "50 Ways to Build a Business & Life You Love" is a small hard cover book filled with ideas to help you take charge of your own destiny, follow your passion and realize your potential. The book is hard cover, 5x 6.5, foil stamped with a soft-touch UV finish.

Intrigued? We hoped so! To see more details and take advantage of these special discounts just log into your Vervante author account, and click on the “Order Samples” link in the Support section. Or CLICK HERE to see all the products on one page. To help you get the New Year off to a great start, these discounts will be available throughout January.