Blog

Vervante • November 13, 2018

We're constantly amazed by the clever, unique, brilliant and beautiful books and products our customers create. So much that we're starting a spotlight feature to share the details of their creations and the inspiration behind them.    About “Wings: An Illustrated Celebration of Michigan Wolverine Helmets” This year, 2018, marks the 80th anniversary of the Michigan winged helmet. Every university has a logo, some probably more recognizable than the University of Michigan's block 'M.'  Many universities have a mascot, many undoubtedly more well-known than Michigan's. But the winged Michigan football helmet is undoubtedly the most recognizable in the game. In a case of form following function, Michigan coach Fritz Crisler painted the padding and straps common on the leather helmets in 1938 to create the iconic design. His intent was to make his receivers more recognizable downfield. Not only did he succeed, but he created an icon that transcends football, even 80 years later. In an unusual — and perhaps unique — instance of accidental branding, of grass roots symbology, the wings-and-stripes design can be seen everywhere around Michigan's campus and athletic program. How strange is it, but yet how compelling, that a design borne of a leather helmet's construction would spread to be seen in baseball, softball, hockey, field hockey, and lacrosse teams? The entire history of the winged helmet is detailed in this coffee table book: “Wings: An Illustrated Celebration of Michigan Wolverine Helmets.” The 3rd edition of the book was just released and can be viewed HERE. The book is co-authored by James Dack, an avid helmet collector and historian, and Christopher Dack, Michigan alum, writer, and photographer. The story behind the product (as told by co-author Christopher Dack, pictured above) Q: What inspired you to create this product? A: My brother James (pictured at right) began collecting football helmets long before it become popular. He wanted to share his collection and knowledge with the broad and zealous University of Michigan fan base. As a Michigan alum, it was easy for me to get on board with that idea. Plus, I had wanted to create a coffee table book for a long time and realized this would be the perfect subject. Q: What advice would you give for others creating a product like this? A: It's tempting as a self-publishing author to care only about the content and downplay other aspects of the book as a product (trim size, typography, cover design, etc. to say nothing of marketing). But it’s all important. The best content in the world can still fall short of its potential if it’s delivered in an amateurish package.  Finding design help is not that difficult or expensive if you can’t (or don’t want to) do it yourself. Learning marketing is tougher and quite daunting at first. But you don’t have to master it all right away. Just get started with the first step, then keep going. Q: What do you love about this product? A: What we love about this book is its potential as a gift. Although there are certainly rabid female football fans in the world, let's be honest: men make up the majority of the fan base. And men can be notoriously difficult to buy for during gift-giving seasons. We like to think that, instead of the usual ties, socks, coffee cups, and other dull gifts that guys often receive, this book would actually be fun for a Michigan fan to open at Christmas, Father's Day, birthdays, etc. Learn more Learn more about “Wings” here: http://store.vervante.com/c/v/V4081805254.html Want your book or product to be featured? If you liked this and want your Vervante product featured in our newsletter and blog, please email [email protected] with the following information: 250-word overview of your product URL link for the landing or sales page for the product High-res image(s) of the product Your creativity inspires us and your success deserves to be shared!

Vervante • October 22, 2018

If you have a book idea, but aren't sure how to take it from manuscript all the way to the marketplace, you're not alone. We're helped thousands of authors take their books from first drafts to publication and know every step needed for a successful experience. That's why we rounded up the following frequently asked questions and answers for every step of the process. Q: I’m excited to get started. What’s the first thing I need to do? A:  Establish a Vervante Author Account. It’s free, quick and easy. Just go to www.vervante.com and click on Sign Up.  Once you’re set up, you will be able to access your Author Dashboard, your personal mission control that gives you access to everything from Support and Resources to Activity Reports and Invoice details and overall Account Management. Q:  OK, I’ve got the material for my book written, now what? A:   We recommend that once your manuscript is written, you have it professionally copyedited. This ensures that you will provide your audience with a high-quality product. We do not provide this service, but strongly feel that this step is essential for the quality and success of your finished product. For recommendations contact us at [email protected].  Q:  What is an ISBN and do I need to have one? A:  If you plan on retail distribution for your book, such as on Amazon or in bookstores, yes, you will need an ISBN (International Standard Book Number). The most important identifier your book can have is the ISBN. ISBNs provide unique identification for books and simplify the distribution of your books throughout the global supply chain. Without an ISBN, your book will not be found in bookstores, whether online or down the street from your house. You can buy your own at www.Bowker.com, or purchase one at a low cost from Vervante – Just log into your Author Account and click on “Purchase ISBN.” Note: The imprint within an ISBN indicates the publisher of record. When you purchase an ISBN through Vervante, the publisher of record is automatically shown as Vervante. This publisher information is usually shown in places like the book’s inside cover or in the product details list for books that are sold on Amazon.com. If you would like your own imprint, you can purchase an ISBN directly from www.isbn.org. Q:  Are there steps I can take to protect my book legally? A:  Yes, Copyright registration is important and a simple task you should do as soon as your book is complete. You can complete the Application to Participate online and you will receive an account and password. Once your book is complete, you can send a copy of the book to the Library of Congress at: Library of Congress, Cataloging in Publication Division 101, Independence Ave. SE, Washington, DC, 20540-4320. The website is at http://www.loc.gov/publish/pcn/newaccount.html. For more details and to register your book, go to http://www.copyright.gov/.  If you prefer to have our team submit the copyright registration for you, please complete the request document in your Vervante Author Account. Q: What about a Library of Congress Control Number (LCCN)? A:  The LCCN is a unique identification number that the Library of Congress assigns to book titles. There is no charge for registering your book with the Library of Congress. You can complete the Application to Participate online and you will receive an account and password. Once your book is complete, you can send a copy of the book to the Library of Congress at: Library of Congress, Cataloging in Publication Division 101, Independence Ave. SE, Washington, DC, 20540-4320. The website is at http://www.loc.gov/publish/pcn/newaccount.html. We offer done-for-you LCCN services as well for a small fee. All you need to do is request it through your Vervante author dashboard, we’ll complete the registration on your behalf and email the LCCN as soon as we receive it, usually within 10 business days. Q :  Who owns the rights to my book?  A: When you self-publish with Vervante, you benefit from our unique system in which you simply grant us the rights to print and distribute the book on your behalf. Our contracts with authors are non-exclusive. This arrangement is rare in the publishing world and is very much to your benefit as the author. You retain all rights as the sole owner of your book. Period. Q:  OK, I’ve got the manuscript back from my editor – now what? A:  Now it’s time to format the text of your book. Formatting is the process of creating print-ready digital files according to our specifications. Q:  What are some decisions I need to make regarding formatting? A:   Here are two important decisions that will affect your book’s appearance: Binding: You can choose perfect bound, saddle-stitch or spiral binding (hard cover, spiral or hard cover wire-o) for your book. There are photos, specs and templates of each available on the “Print Specs & Templates” page on the Vervante web site. Better yet - for real-life examples to help you make your choice, check out the sample packages we offer at www.vervante.com/samples. Size: We can bind a book at any size up to 8.5 x 11 inches. We do not have pre-set sizes. One of the most popular sizes for paperback books is 6 x 9 inches but it is completely up to you what your book should be. Depending on the binding style you choose, books can be from 25 to 800 pages long. Color – we offer mixed black & white and color – some pages can be printed in color and the rest black & white Q: What about my cover? A: We require a print-ready PDF of the cover. You can find detailed specs and templates on our website HERE. Q: My text and cover files are ready to go. What next? A: Once your files are ready, you can upload both content and cover art files from your Author Account using the Send Files link. Q:   How long does it take to get my book published?  A:   Once we have a final, approved-by-you, high-resolution PDF of the book content and cover, we can print your book within three to five business days and distribute anywhere in the world according to your needs and deadlines.  If your book will be printed as a hard cover book, the turnaround time could be a few weeks. Q: What about ebooks? A: You provide us with your formatted ebook files and we can post your ebook to Amazon or Barnes & Noble. For more detailed information and the steps to get started, please log in to your Vervante Author Account and go to the Retail Distribution page accessible via the Services menu. Q: Can I use the same ISBN for my ebook? A:  No, you cannot use an ISBN from a print edition for your digital edition. If you want to include an ISBN for the digital version of your book, it must be a unique ISBN. You can supply your own ISBN or you can purchase an ISBN from Vervante. Q:  What are the fees for using Vervante’s publishing services? A:   No set-up fees, no monthly minimums, no management fees. You only pay for printing and distribution costs.   Q: What will be my cost for printing the book? A:   Products printed on demand include production, packaging and fulfillment.  For products printed in bulk and drop shipped on demand, there is an order fee and pick fee per item.  Each book is unique and Vervante will quote you the exact printing price as soon as the book is set up for publishing. The prices quoted do not include shipping. Q. How are orders shipped? A: We send the majority of shipments via USPS, First Class or Priority Mail and International Airmail. We charge postage based on weight and destination. We do not have a flat shipping fee and we do not inflate the postage rates. Q:   Who sets the retail price of my book? A:   The price you list on your book is up to you. We provide you with a quote for printing and fulfillment costs, as well as potential royalty scenarios depending on the sales and distribution channels you choose to use. Q:  What about royalties for sales on Amazon or other retailers? How will I be paid? A:   All transactions for your book are recorded in a free online account you will set up with Vervante. Royalty payments can be sent to you as a check or online via PayPal. Q: How do you process orders? What about compatibility with shopping carts? A:  We have no shopping cart preference and, in fact, can process your orders from any shopping cart or merchant solution. Orders can be processed in a variety of ways: Automatically processed from the order confirmation emails generated from your shopping cart. Automatically processed from an email notification set up in Vervante specified format outlined in our detailed user guide (available from your Author Dashboard) You can log into your Vervante account and place orders You can email your orders to [email protected] for processing You can find information about automated order processing HERE. Q: Can you help me list my books for sale? A:  We can add your book to the following channels for direct sales: Vervante Bookstore Amazon.com Barnes & Noble.com Barnes & Noble Nook Baker & Taylor Amazon Kindle Vervante Bookstore is a great option if you don’t want the hassle of setting up a sales page, website or merchant bank for credit card processing. We will be happy to sell your book or product through our public bookstore. There is a 10% per transaction fee. You set the retail price for the product. The buyer selects and pays for the shipping and postage. Amazon Marketplace is the most popular option for Amazon because it only takes a 15% discount plus $1.80 per transaction fee. We receive the orders when your book or product is purchased on Amazon. The transaction is entered in your order report in your author account so you will see all transactions. Amazon pays Vervante for transactions and we will post the credit for the Amazon purchases in your Author Account. You set the retail price for the book in Amazon Marketplace. (**We highly recommend Amazon Marketplace – see our note below) Amazon Advantage is a consignment program with Amazon. When we list your book in this program, Amazon will order usually 1-2 initial copies for their inventory. When the book is sold, Amazon will ship the book directly to the customer and will take a 55% discount on the retail price of the book. You are also responsible for the postage costs to ship the book to Amazon. Barnes & Noble.com is a consignment program. When we list your book in this program, BN.com will order usually 1-2 initial copies for their inventory. When the book is sold, BN.com will ship the book directly to the customer and will take a 40% discount on the retail price of the book. You are also responsible for the postage costs to ship the book to BN.com. Please note: Your book cover must contain the ISBN barcode including the ISBN number PLUS price. This is a Barnes & Noble requirement. Baker & Taylor is one of the largest wholesale distributors in the world. We can list your book in their database and then any book reseller can order and stock your book in their store. Baker & Taylor sells and distributes to book stores, internet and physical locations, such as Amazon, Border, Barnes & Noble, etc. If your book is listed in the Baker & Taylor database, a customer can also special order the book from any bookstore. Baker & Taylor takes a 55% discount off the price of the book and you pay for shipping to the Baker & Taylor warehouse. There are no pre-orders with this program. Baker & Taylor will only order your book if they have an order for the book. PLEASE NOTE: There are some risks associated with listing your book with Amazon Advantage, Barnes & Noble and Baker & Taylor. They are: Your suggested list price may not be what the book is actually listed for on these sites. These companies may choose to list your book at a discounted price and you may then have a competitive situation where you have the book listed on your site for the full list price and the distributor may be selling it at a discount. If you list your book with Baker & Taylor, Amazon may import this listing and chose to sell your book at a discount. The book on Amazon will show "Out of Stock" and may never show in stock because Amazon might list the book but never order it from Baker & Taylor. **We highly recommend the Amazon Marketplace option for a few important reasons: You control the list price The product is never out of stock We ship the product so you know who is buying your book You pay 15% commission plus $1.80 per transaction You determine how much you want the buyer to pay for postage We have full control over the listing so if you want to make changes or update the product description or price, we can do this for you quickly and easily Q:   How can I keep track of the books that are shipped to me or my customers? A:   When your orders are shipped, you or your customer will receive a shipping confirmation email notifying when the product has shipped and a link to track the order. You may log on at any time into your Vervante author account to view the status of your orders, tracking information, order details, online reporting and customization of your packing slip.   Q: How do I know who purchased my book or how to follow up with them? A:  Retail booksellers such as Amazon and Barnes & Noble do not share customer contact information with you. Listing directly on Amazon, or sending your buyer to purchase your book on another site like CreateSpace, Lulu or Blurb, turns your customer into their customer, and denies you access to any of their information. This is why we strongly recommend selling your book from your website as your primary sales option. This gives you the benefit of knowing who your customers are, and how to contact them to follow up. We do recognize the power of Amazon and suggest using them as a secondary sales option using the Amazon Marketplace program. This gives authors all the advantages of Amazon, while still retaining control of sales and customer information by using Vervante as your publisher and distributor.  Using Vervante as your back-end publishing and distribution partner allows you to have the best of both worlds – your own solution where you sell the book from your site, collect customer contact information critical for building your business, and have professional solutions you trust to handle printing and shipping. PLUS we handle the sales and processing for your books and products by working with your shopping cart (we can work with them all!) and listing your book on Amazon. It’s a win-win solution for authors all around. You have access to critical customer data. Your book enjoys the visibility and prestige Amazon offers. You are in control, every step of the way. ~~ Feeling a little more confident about self-publishing? With this expert guidance, you now possess the big-picture knowledge to address important decisions and issues that are the foundation of self-publishing – and your book’s success. For questions or free quotes please feel free to contact our publishing specialists at [email protected]. We’re here to help!

Vervante • September 25, 2018

When an author wants to sell more books, build credibility and get more attention as a speaker, author or expert in their industry, it’s common knowledge that becoming an Amazon bestseller is one of the quickest ways to success. In fact, there’s an entire industry built around helping authors become Amazon bestsellers. Authors can purchase services that practically guarantee helping them become bestsellers no matter what type of book they write, with promises of wealth, influence and star status that are almost irresistible. But there’s a secret behind all of the buzz about becoming an Amazon bestseller that no one is talking about. And a lot of misinformation that we feel should be addressed. In fact, bestseller status: Is a lot easier to get than you think Doesn’t mean you sold a lot of books Won’t guarantee future book sales Can be achieved without blowing up your budget When we started working with authors almost 20 years ago, bestseller status on Amazon had credibility and true value as it was achieved using the traditional method of counting book sales. Over the years, however, Amazon’s methods for assigning bestseller status have changed and we’ve seen how achieving it can be relatively easy with only a few sales. In fact, since Amazon algorithms update nearly every hour, by coordinating friends and family to all purchase the book within a very short time frame, you have a very good chance of achieving “bestseller” status. We’ve even heard of authors creating large batches of email addresses using different names then purchasing their book using those various email addresses within a short time frame to become a “bestseller.” Hey, we even read a true-but-hilarious story about how this author became a bestseller on Amazon in five minutes and with only $3. Don’t get us wrong, bestseller status is great. We just hate to hear stories of new authors blowing their budgets to get bestseller status by outsourcing expert help and purchasing large amounts of their own books when they really just need to learn a little bit more about how Amazon assigns bestseller status – and how they can work toward it on their own. While we believe that good writing, quality printing, and access to a database of dedicated readers are the keys to a successful experience as an author, we’re happy to share how many authors are achieving bestseller status – and how you can too.   It’s all about the categories Here’s the secret about Amazon bestseller status – it’s all about the categories. When a book or ebook is first listed on Amazon, selecting categories is one of the first steps. Choosing the right ones can lead to bestseller status. Choose the wrong ones, and no matter how many books you sell, you’ll never achieve bestseller status. Amazon assigns bestseller rankings to books based on how many sales or downloads they have over a period of time as compared to all other books on the Amazon market. You can find that number in the Product Details section on the book’s page. It looks like this:       Here’s what those numbers mean: If you’re in the Top 100 in your Amazon category, you will see a “best-seller ranking” below the title. A book at the #1 spot in any given category will get a “#1 Best Seller” banner featured next to the title. Dominating a category is obviously key for bestseller status. So you can see how carefully choosing the right category is essential. Choose a broad category means you’re in competition with a larger pool of books. But choosing a much more niched category decreases the size of that pool and the size of your competition as well. For example, if you’re writing a gardening book, you could choose the category of “gardening.” But if you are able to niche down even further using categories that pertain to the type of gardening, geographical locations, or even select fruits or vegetables, etc., you’ll be even more niched and have much less competition for bestseller status. How to choose Amazon categories Unfortunately, Amazon doesn’t list its categories, so you’ve got to do a little research to choose the ones you want to use. Start by researching other books that are similar to yours and see what categories they are using. You can see this in the Product Detail section (as seen in the image above). Make a note of the ones that fit your book best, then try to niche down even further. Do this by clicking on one of the categories in the books you are researching. A page will open listing best sellers in that category. And the categories will be shown in a column on the left. Often there will be even more options for narrowing your category and you can explore those by clicking on any of the selections. Here’s an example: In the image here you can see how we were able to niche down 6 categories from Kindle ebooks to Reference to Writing, Research & Publishing to Publishing & Books to Authorship.  By researching books similar to yours, and their rankings in categories that are “super-niched,” you’ll be able to select categories that can boost your own status. We hope this peek behind the curtain at how Amazon bestseller status is achieved – and what it really means – has been enlightening and helpful. Here at Vervante we offer free listing services for Amazon and if you want to learn more about choosing categories with the most potential for bestseller status we can help. Just reach out to one of our Amazon retail specialists at [email protected] or set up a call using this link.  

Vervante • September 21, 2018

Your dream of publishing a book, CD, DVD or other unique product is almost to the point of becoming a reality. You’ve crafted the perfect content for it and are ready to take the next big step – publishing! The most important move you can make right now is to take the time to research your next steps in order to ensure your final product stays true to your vision. Choosing a publisher is a big decision – they will become an important part of your team and an essential element for bringing your dream to life. To help you make an informed decision, we’ve gathered together the top 8 qualities you need to look for in an on-demand publisher for your project. After more than 30 years in the publishing industry, we’ve seen up close and personal what you need – and what you don’t need – in order to pick the right company to help you. And we know that no matter if you choose to work with a larger corporate publisher or specialized boutique organizations, these are universal truths that will help you make the right decisions to ensure that your publishing experience is valuable, productive and, above all, stress-free. Easy to Use: Are you a DIY person, or do you want someone to be your personal guide and help you through the process? No matter which, make sure that the publisher you choose can work with your unique publishing mindset. DIY: For the person who prefers to do it themselves, check that the website has a full complement of online tools, training videos, whitepapers and information posted for those who prefer total automation.  A partner in publishing: For those who love to have access to personal help throughout their publishing experience, check to make sure your publisher has a team available to help with everything from file set up, graphic design, packaging and more. Proven Track Record: How long has the company been around? What is their experience / track record in the industry? Who are the principles and what is their background? Your book or product is very important to you and you should have qualified, experienced professionals with satisfied clients and proven track records to be on your team. Check the publisher’s “About” page on their website for initial background info. Read up on the executive team. See what their background is and their level of experience within the publishing industry. Look for information about other clients who have used this publisher. If their contact information is public, reach out to them to hear about their publishing experience. Customization. Your unique vision should know no boundaries. Check out what customization options are available to you. Are you required to use cookie-cutter templates or do you have access to various unique customization options for your product. “Off the shelf” ideas are great for certain standard projects, but you want to make sure that you can break out of the box and have access to all sorts of creative products and packaging depending on your needs. Ideas? Hmmm, how about drawstring bags for personalized card decks? Or t-shirts, framed certificates, goody bags, shipping boxes or clear newsletter packaging envelopes? A good publisher will take your ideas, bring them to life and then give you options that will elevate your project to even higher levels. No strings, no hidden fees: This pretty much speaks for itself. Read the fine print in any agreement or product descriptions and choose a publisher who states all project fees upfront. Who needs the stress of worrying about each little thing along the way and adding up a ‘la carte fees? Not you! Look for a publisher who will work with you with no set up fees, no minimums, and allowing all items to be produced and shipped on demand or in bulk.   Comprehensive Solutions: Check if the publishers you are looking at offer free coaching on product and packaging as well as dedicated team to support you, via email or phone support. You should never be left hanging. Check with your publisher about how progression through the publishing process will work – and that you will have access to an experienced guide who can walk you through everything from design and formatting, printing and shipping. Don’t forget to ask about comprehensive solutions ahead of time such as accdess to designers who can create artwork and packaging, edit audio files, master DVDs, and then produce and ship products. While it may be tempting to try to do it all yourself, it is worth asking about done-for-you packages that may end up saving you precious time and finances in the long run. Marketing & Sales: Once you have your product in hand, can your publisher take the extra steps to help you realize your goals by providing sales, marketing and promotional opportunities? You’ve already worked together so much – at this point it is a relief to be able to continue that relationship with someone who can help you to manage retail channels such as Amazon and Barnes & Noble, as well as format and offer ebook solutions and help ensure distribution via the largest channels available. Personal Relationships: Every step of the way you should have full access and quick response from your publisher. If you want to see how your potential publisher is with relating to their clients, go to the source, their customers. See if they have testimonials available. Reach out to those people – if they are really satisfied they will be delighted to tell you of their experiences. Referrals are the best – and truest – form of flattery. If colleagues and like-minded people have used the publisher you are looking at – and would do it again – then that’s telling you a lot. Connect with Customers to Help Your Business Grow: While we listed this last, it may indeed be the most important point you should consider. If you want to publish more books in the future, create products, and continue to grow your audience and your business, having a subscriber list is the key. Ask your publishing company how they handle sales and customer contact information, and if they provide a way for you to stay in touch with your readers and fans. By taking a close look at these 8 essential qualities, you’ll be able to easily narrow your search for the perfect publishing partner for your big project. When it comes to all of the qualities we describe above, Vervante continues to stand out from the crowd. Vervante has the experience, solutions, and systems to help you publish, share and sell high-quality books and printed products easily and profitably. And when it comes to supporting you as a business, and helping your bottom line grow, Vervante offers what no other publisher does - the ability to connect with your customers. Subscriber email lists are your #1 asset for business growth, so why send your customers to another site to buy? What does that mean? Well, if you sell through self-publishing companies such as Amazon KDP (formerly CreateSpace), you’re selling directly from Amazon. And that means the people who purchase your book are essentially Amazon’s customers and you don’t have access to customer contact information. We love Amazon, who doesn’t? But what we offer is the ability to sell your book in multiple ways, including via Amazon, with ALL customer contact information gathered for your business database. Here’s how it works: SELL FROM YOUR WEBSITE – You can sell your book via a website page you create, using your own shopping cart that’s set up to send sales details our way, and we will print and ship all orders for you. AMAZON SALES – We can also list your book on Amazon. When we list it for you, Amazon will send all order information to us, including customer information, and we will pass that info on to you. (Score!) This is how using Vervante as your back-end publishing and distribution partner allows you to have the best of both worlds – your own solution where you sell the book from a site you control, collect customer contact information critical for building your business, and we handle printing and shipping. PLUS we list your book for sale on Amazon as an additional purchasing option. It’s a win-win solution: You have access to critical customer data AND your book will be available on Amazon. We have more than 30 years of experience in the publishing industry and have worked with authors, business owners, entrepreneurs, corporations and visionaries just like you who are ready to share their brilliance and creativity. We specialize in easy, efficient and quick publishing solutions for books and products such as newsletters, CDs, DVDs, books, information products and card decks. Whether you are motivated by art, business, or life, we make it easy for you to realize your publishing dreams. For questions or help, we invite you to contact us at [email protected] or schedule a phone call with one of our publishing specialists at https://vervante.youcanbook.me/.

Vervante • September 4, 2018

We love to connect with our customers and have great conversations by email and through our phone appointments. During those chats, we’ve heard over and over a few things that we’re told really make us stand out in this industry. So in case you’re new to Vervante, or want to learn more about the different products and services we offer, here’s the top 20 reasons people say they love working with us. #1 Publishing Outside the Box: Here's why we are different: You sell from your site and we'll print and ship the product to your customer. You build your email list, make more money and we take care of the printing and shipping. You can use ANY shopping cart. No overpriced package deals, no hidden fees, and no flat shipping fee or marked up postage costs. #2 Publishing Your Way: What you want, when you want it. That’s it! If you need one book or thousands, paperback or hard cover, digital or offset – we will print your book your way. #3 Worldwide Order Fulfillment: We ship anywhere in the world using USPS and UPS services and keep you up-to-date on its status. Shipping confirmation emails are sent to recipients with tracking information. All of the order information such as status and tracking numbers are posted to your account online. #4 Personal Customer Service & Support: Need help? No problem! We're here to make sure that your questions are addressed quickly and efficiently to ensure that your project is a success. We provide several ways to get help, beginning with an FAQ page that contains detailed answers to many common questions about our products and services and is available 24/7. Next steps are to either email us at [email protected] or schedule a phone conversation with one of our publishing specialists using the link on our Contact Us page. No matter how you reach out, you can be sure that someone experience, attentive and passionate about publishing is waiting to help. #5 Inventory Management: We can print, store and drop ship on demand.  And we will manage your products and drop ship.  We provide you with access to online, real-time inventory reporting so you know exactly what we have on hand. You set the re-order points for each item and we'll automatically send you an email when it's time to replenish your inventory. #6 Free Resources: We offer a wide variety of free Resources to inspire and help you create your products. Expert Guides and How-to's Videos that will educate and inspire FAQs that provide the answers you need Print Specs & Templates for preparing print files #7 Monthly Subscription Boxes: Subscription boxes have become one of the most versatile, income-boosting and business-building products we’ve seen lately. If you’ve been thinking of adding a subscription service to your business, Vervante can help create, package, and fulfill each monthly shipment for your customers. We also offer a wide range of packaging options to help you create a box or package that stands out from the crowd. Customize your packaging on the outside with creative graphics, branding or stickers. And customize the inside with colorful tissue paper, attractive bags, mantra cards, or other unique inserts. #8 No Hidden Costs: We believe in providing our customers with competitive prices and no hidden fees.  Some of our competitors add a markup of 33% on postage? Just think how this can really add up over time. We charge exact postage fees and no mark-ups. #9 Card Decks and Packaging: Our card decks are highly customizable – they can be printed at any size, with square or round edges and in either full color or black-and-white. And when it comes to packaging – the only limit is your imagination! We’ve packaged card decks in drawstring bags, clear pop-up boxes, button/string poly envelopes and custom-printed boxes. #10 Comprehensive Online Access to Reports, Orders, Tracking & More: The Vervante Author Dashboard is like having a central "mission control" for everything you create with us. It's an all-in-one location for placing orders, checking invoices, customizing products and more. #11 No Monthly Minimums: Other companies require authors to purchase costly publishing packages to get started. These can range from $449 - $1999+ and usually include a lot of extras you probably don't need. We have no monthly fees and a no-hassle policy. #12 Books!: We can print, prepare and ship all manner of books, whatever you want, how much you want and when you want. Paperback, hardcover, coloring (for kids or adults!), children’s books, collaborative books, cookbooks, journals, planners, and whatever else you can think of.   #13 Automated Order Processing from ANY shopping cart: We accept orders from any shopping cart. #14 ISBNS, LCCNS, & Copyright: If you’re going to share, sell or distribute a book in any way, it’s best to protect it legally and set it up correctly for industry specifications. We educate our customer on everything from purchasing ISBNs for retail sales to protecting their intellectual property using copyrights, and we can help them through the process to make sure it’s done right. #15 Retail Distribution: We make it easy to sell your product through our Bookstore or on Amazon Marketplace. #16 Flexible Book Sizes: We offer a wide variety of sizes, binding, and other variations to help you create exactly what you want, and what your customers will love. #17 Book Publishing Industry Experience: We know how important it is for authors to have access to resources and guides that they trust. That’s why we offer free resources featuring a wide range of expert guides, how-to’s, technical specifications and more, all written by our team of experts with decades of experience in the publishing industry, that keep our clients up-to-date and in-the-know for all things publishing. #18 Spiral Bound and Wire-O Books and Journals: Soft cover spiral bound books printed on demand, or hard cover spiral or wire-o printed in minimum print runs of 25.  #19 Custom Packaging and Personalized Packing Slips: We offer a wide range of packaging from boxes to bags to creative options that you can customize to make your book or products really stand out. And every package we send out includes a packing slip that you can customize. #20 USB Flash drives: Customized USB flash drives can be imprinted with company logos, taglines, or contact information to create a unique product clients and customers will love.

Vervante • July 4, 2018

As we celebrate Independence Day here in the United States, we wanted to give you a peek behind the scenes of our operations here at Vervante to let you know of our pride and commitment to the people, places and products we are fortunate to have right here in the United States of America. While some companies outsource or have taken production out of the country, Vervante is here to stay and planning on many more decades of providing you with the best of service right here here from our home. All of our books and products are printed, bound, warehoused and assembled for distribution in the USA. Our operations are based in the heart of Utah, with more than 12,000 square-feet of warehousing, fulfillment centers, and administrative space dedicated to meeting our customers’ needs. Independence is at the heart of what we do and we feel ourselves fortunate to work with people from all over the world to help them create independence in their businesses and their lives by creating products that support their goals and dreams. Happy Independence Day from us to you, no matter where you are!

Vervante • May 15, 2018

Want to write a book that is guaranteed to be read again and again, even night after night? Children’s books have a vast audience filled with passionate, loyal readers with insatiable curiosity and love of a good story. If you’ve ever dreamed of creating a children’s book, now is the perfect time to make that dream come true. Children’s book writers are passionate people, with new worlds and exciting stories to share. Self-publishing has opened the door for writers to share their stories with children of all ages around the world – and retain control of everything from formatting and art to marketing, sales and presentation. If you’re ready to publish your own children’s book, but not sure where to start, we’ve got some tips and tools to help put your passion into print. TIP #1: Start with great art. If you’re not an artist, you’ll want to hire or partner with an illustrator for your book. The story and the art that accompanies it are equally necessary for getting and keeping a child’s interest.  Be sure that your artist understands your vision and can produce art that helps bring your story to life before committing. TIP #2: Choose your format: The beauty of self-publishing is that it gives you the power to choose the type (or types) of formats you want your book to be. We offer a variety of styles including soft-cover, saddle-stitch or perfect bound, hard cover with gloss or matte UV finish, dust jackets, and even the ability to transform full-color books into coloring books by removing the color from illustrations and creating the perfect companion coloring book! TIP #3: Think beyond books: Printed books are just the beginning. We can also help you turn your printed book into an ebook for Kindle and Nook sales. And we offer services to create complementary products such as stickers, posters, bookmarks, calendars, cards and card decks. TIP #4: No limits, no boundaries. No matter if your dream is to create a set of 10 books as a legacy for your children and grandchildren, or 10,000 to sell in bookstores and online as part of your business as a writer, speaker or educator, our publishing services can be customized to fit your vision. Plus, we’ll let you order sample copies of your book to check out in real life before you make any large orders – and only charge you the cost of printing and shipping. No markups, no penalties, no stress. TIP #5: Presentation is everything. Bright, vibrant images are a must when it comes to children's books. Our state-of-the-art printing facilities produce illustrations and artwork in rich colors and vivid detail. We print all of our beautiful children's books in our U.S. facility. Your books can be stored in our warehouse and shipped on demand with packaging and shipping that can be customized as well with colorful packing material, fun extras and custom-designed boxes and stickers that will delight kids and adults. If you’re ready to publish a children's book, we provide the high-quality, affordable printing services you need to create something truly amazing that kids and parents will love. Please email us at [email protected] or schedule a call with one of our publishing professionals HERE for free quotes and to answer any questions you might have.

Vervante • April 27, 2018

Offering your book through a retail outlet is much more than a good way to increase your revenue. Selling your book in stores and online is also a great way to: improve search engine optimization (SEO) increase sales opportunities elevate your status as an author establish yourself as an expert in your field expand your audience and visibility online get bookings for speaking gigs, workshops, trainings, retreats, etc. create a fan base to support future books and products Vervante can list your book for retail sales in places like Amazon, Barnes & Noble, and the Vervante Bookstore, however we strongly recommend that the majority of your sales are processed via your own website.  The most important asset you have in your business is your customer email list and when you process orders on your own site, you collect the customer data and build your list!  Listing your book on Amazon is a great secondary distribution channel and we can help with everything from A to Z: listing, orders, managing sales transactions, printing and distribution. We get lots of questions about retail sales, so we’ve put together the following list of frequently asked questions and answers here for quick reference. For more detailed information, please log in to your Vervante Author Account, scroll to the Support section, and click on “List Physical Product for Retail Distribution” or “List eBook for Retail Distribution.” RETAIL BOOK SALES FAQs Q:  How do I submit my book or product for retail distribution? A:  Log into your Vervante author account, scroll down to the Support section and click on “List Physical Product for Retail Distribution” or “List eBook for Retail Distribution.” Q:  How much do you charge to list products via retail channels?  A:  Listing your book or product on Amazon and/or the Vervante Bookstore is FREE.  There is a one-time charge of $50 for Barnes & Noble and Baker & Taylor. Q:  Where can you list books for sale online? A:  We can list books in the following places for direct sales: Vervante Bookstore Amazon.com (US and Canada) Barnes & Noble.com Barnes & Noble Nook Baker & Taylor Amazon Kindle Q:  Can I only list books for sale? What about other products? A:  You can add physical products to the Vervante bookstore and Amazon.  You can only list books with Baker & Taylor. Q:  What is the turnaround time from submitting a book or product to when it’s available on that retail channel? A:  Turnaround times vary by each organization. Here is an approximate amount of time for each one to take from request to ready for sales: Vervante & Amazon Marketplace: 3 business days Amazon Advantage: 7 business days Baker & Taylor and Barnes & Noble: 14 business days Q:  Do I need to provide ISBN numbers or UPCs for books or products to be sold online? A:  Yes, an ISBN number (International Standard Book Number) is required for books and CDs sold through retail channels such as Amazon or Baker & Taylor. Vervante sells ISBN numbers for $35 per ISBN. Q: Can I change the description or price of my product currently listed on Amazon? A: Yes! Just send us an email at [email protected] letting us know the product and your requested changes and we would be happy to do this for you. Q: I love how Amazon lets shoppers peek inside the book before buying. Do you offer anything like this? A: We love that feature, too! Which is why we're happy to let you know that we do offer a sneak peek into books when readers are browsing in the Vervante Bookstore called "Peek-A-Book.” Q:  I already have a website and sales page where I promote and sell my book. Can I still list my book in other retail channels such as Amazon or Barnes & Noble as additional distribution channels? A:  Yes, you can list your book for sale in all of the channels we mention, in addition to your own website and sales page. Q:  How do I keep track of sales once my book or product is listed? A:  All orders are posted in your Vervante author account.  You can identify orders from Amazon by the 17-digit referring order ID on your “View orders” page.  Orders from the Vervante Bookstore are posted on a separate page in your account. Q: How are fees and royalties accounted for and where can I view that information? A:  All of your financial information is posted on your Vervante Author Dashboard on the Statements page.   You can also track your profit on each Amazon order by viewing the Amazon Order Reconciliation Report. Q: What’s best – sell my book on my own website, or offer it through someplace like Amazon? A: With our services, you can have the best of both worlds! Here’s why: If you have a business, plan on writing more books or creating more products, and want to develop a connection with your audience and readers that supports future sales and growth, selling via your own website or sales page should be your primary option, with sales through Amazon and others like it as your secondary sales channel. Selling your books and products from a site you control, and not sending customers to purchase directly through Amazon or other online retailers, allows you to grow your database of customer information. As business owners, building an email list of loyal, interested customers should be your #1 priority because email subscribers can become repeat product buyers.  We want you to sell lots of books and we’ll help you do that, so as a secondary distribution channel to your site, we recommend Amazon Marketplace. We list your books and products on Amazon for you, then we handle orders and shipping. This way you know who is buying your product because we receive the orders and shipping addresses and provide that information to you. Q:  How do I know which retail channels (in addition to my own sales page) are the best for me? A: When it’s time to choose a retail option for selling your book online, it’s not just about how much profit you can make. Think strategically about where your audience likes to shop, how easy you want the sales process to be and which of these will offer the best resources, experience and returns for you and your book overall. Remember, you aren’t limited to only one distribution option and you can choose either one or a combination of several that will best fit your needs. Each retail channel works a bit differently, so we’ll share a few details about each one below. If you’re still not sure, our publishing professionals will be happy to help you make the decision. Just reach out to [email protected] or schedule a phone appointment using the link on our website contact page. AMAZON MARKETPLACE This is the most popular Amazon program option for authors. In this program, you pay Amazon 15% commission plus $1.80 per transaction. We will add your book or product to Amazon through our account with Amazon.  We will process your Amazon Marketplace orders daily and ship the order directly to the buyer. Amazon Marketplace orders must ship within two business days per Amazon’s requirements, so the product must be available for printing or in stock.  Unfortunately, we cannot list a product on Amazon for pre-order. We provide an Amazon Marketplace Reconciliation report in your Vervante author account so that you can track the profit/royalty on each order and transaction.   Amazon Advantage This is a consignment program with Amazon. When your book is listed in this program, Amazon will order 1-2 initial copies for their inventory. When the book is sold, Amazon will ship the book directly to the customer and will take a 55% discount on the retail price of the book. You are also responsible for the postage costs to ship the book to Amazon. Baker & Taylor Baker & Taylor, one of the largest wholesale distributors in the world, sells and distributes to book stores, and book resellers. If you opt to have Vervante list your book in the Baker & Taylor database any book reseller, such as Amazon or Barnes & Noble, can order and stock it in their physical or online bookstore. Baker & Taylor takes a 55 percent discount off the price of the book and you are responsible for paying for shipping to the Baker & Taylor warehouse. Barnes & Noble The ordering and fulfilment process for Barnes & Noble orders is pretty much the same as with Baker & Taylor. Vervante receives purchase orders, prints and ships your products to Barnes & Noble, and you are credited for sales within approximately 90 days. Barnes & Noble requires a 40% discount. Vervante Bookstore For many of our customers, the idea of processing credit cards, setting up a shopping cart and dealing with calculating shipping costs can be overwhelming. We have the perfect, easy solution!  We encourage you to have a landing page on your site and direct all of your sales and marketing efforts to your website.  We’ll set up a product page in our bookstore for your book or product. We can create a dedicated online author page that highlights you and your book or product to provide more in-depth information, including Vervante’s Peek-A-Book feature that allows readers to see select pages inside the book. All you need to do is redirect the “buy” button from your site to your page in our bookstore and the buyer then makes their purchase on our site. Selling your book or product in the Vervante bookstore eliminates the need for credit card processing on your site but it also eliminates the need for you to calculate postage and shipping options.  In the Vervante bookstore the buyer makes their shipping selection and pays us for the postage. The transaction fee for purchases in the Vervante bookstore is a low 10 percent fee per transaction. BOOKS AND BEYOND In addition to books, we offer a variety of other products and services. A book usually leads to more products such as a journal, workbook, a home study, an audio or video program, a coaching or training program, card decks, etc. You can also send us products such as apparel or branded promotional items to include and ship with your book or products. Our staff of publishing professionals are happy to help with any questions about retails sales and book or product publishing. We also offer ISBNs, UPCs, Copyright Registration and LCCN applications. And we have a full library of free expert guides you can access any time online.

Vervante • April 19, 2018

Your book is ready. Your new coaching product or card deck looks amazing ... on your computer. But what would really make you happy is to have a printed and bound copy or a finished card deck in your hands right now to make sure it’s everything you want it to be. Printing just one copy of your book or product is usually quick and very easy. We want you to be happy with what you’re creating and taking the time to print a preview copy is a great way to make it so. Printing one copy of your book or product can help you to: Check that the appearance and quality are as expected Use as an advanced reading copy (ARC) for invaluable reader feedback See if the design looks as good in person as it did on your computer screen Check that the fonts and sizes are easy to read For the majority of products that we offer, printing a single copy isn’t just a possibility, it’s incredibly easy and affordable. If we can print your product on demand, you will only be charged the cost per product and shipping. No extras, no penalties, no hassles. All you need to do is upload the print-ready files, place your order, and your book or product will be printed and shipped right away. Our standard turnaround time is usually 3-4 business days, so even if you’re not in a rush, we’ll get your new product printed and shipped in just a few days. Questions? Ideas? We’re here to help at [email protected].

Vervante • April 7, 2018

Wow, our last article sharing a comparison of Vervante’s services to Amazon’s self-publishing solution Kindle Direct Publishing (KDP), formerly CreateSpace, caused quite a positive response! In fact, we received so many requests from authors interested in moving their books from Amazon KDP to Vervante that we wrote up the following FAQs and next step information for authors ready to make a change. But first, we’d like to clarify that using Vervante doesn’t mean you can’t have your book on Amazon.  Just the opposite, in fact.  We want you to sell your book on Amazon – just not as the only purchasing option. When you link your sales/buy buttons directly to Amazon via KDP, you can’t capture the customer data. We think that’s pretty important when it comes to building your business.   Using Vervante as your back-end publishing and distribution partner allows you to have the best of both worlds! You sell the book from your site, collect the customer’s data, and we’ll print and ship your book. Then, as a secondary purchasing option, we’ll list your book on Amazon. You’ll have access to customer data AND your book will be available on Amazon. Q: If I use Vervante can I still have my book listed on Amazon? A: Yes, we encourage you to sell your book from your own site so that you can capture the email address of your customers. AND we recommend that we list your book on Amazon as a secondary purchase option. It’s a win-win situation all around! Q: How do I move my book to Vervante if it’s already listed with KDP / CreateSpace?  A: There are two ways to “Unpublish” a book with KDP / CreateSpace:  Option #1 – Change Status 1. Log in to Amazon KDP and go to your dashboard. 2. Click on your listing 3. Go to the third link under 'set up', which is 'interior' and click on that. 4. The second option is 'Change' in a blue, oval button. Click on that. You will see this message: “You have selected to make changes:  WARNING: If you make any changes to the setup of your book, you must complete the review process again. Is this what you want to do?” 5. Select 'Proceed' 6. Now when you go back to 'Member Dashboard' your book will show as 'incomplete' It takes a day or two, but the book will eventually be shown in listings as 'unavailable' Option #2 – Retire the Book Email customer service at KDP and ask them to retire your book. This should also make the book unavailable for ordering. Q: Will I need to redo my current listing page on Amazon if I stop using CreateSpace? What about my testimonials, will they disappear? A:   No. If we list your book with Amazon Marketplace your current book page and all testimonials will stay the same. The only difference is that Vervante will now receive all orders and ship them for you. There are two advantages to Marketplace:  1) 15% Amazon commission vs. 40% CreateSpace commission, 2) You will have access to the names and mailing addresses of customers who buy your book. You won’t get their email address but we can include a letter with the book encouraging the buyer to visit your site and opt into your newsletter or blog. Q: Does Vervante print books on-demand? A: Yes, we can print and ship your book on-demand, print in small batches or print thousands – whatever you need. Q: Can I order books for myself at my cost? A: Yes, your book will be available in your Vervante Author Account where you can order it at your cost.  We also offer bulk order discounts for books and products. Contact us at [email protected] if you plan on a large order. Q: I’m ready to get started with Vervante, what’s my first move? A: First, you need a Vervante author account, set one up HERE. Once that’s done, you can request a free quote for your book from your Author Dashboard online, or email us at [email protected]. If you have questions or would like to discuss your project, you can also schedule a phone call with us using our online system HERE. Q: How do book sales work? A: If you already have a sales and shopping cart system set up online, great! We can process orders from ANY shopping cart, no matter which one you use. And you don't need to worry about integration, API, or any of that fancy complicated stuff. For details on integrating shopping carts into our system, click HERE. No website or shopping cart? No problem. Vervante has a public bookstore solution. We can sell your book in our store and you’ll have access to the email and customer data. Listing on Amazon: We love Amazon, and we still want you to list your book there. Our recommendation to switch from KDP / CreateSpace doesn’t mean we don’t see the value of having your book listed there. We just want to offer you the ability to collect and build your customer contact list without giving away your customer data to KDP / CreateSpace. All you need to do to list your book on Amazon using Amazon Marketplace is to let us know and we’ll take care of the details. Q: How do I get paid for Amazon Marketplace orders? A: We’ve put together a special guide called “From Retail Sales to Royalties” to help authors follow the money trail for everything from sales to royalties for their books and products. Check it out HERE. Q: What are your options for book binding? A: We offer a variety of binding options:  spiral, wire-o, saddle-stitch, perfect bound, hardcover, 3-ring binders. Q: I’d like to print my book mostly in black-and-while, but with a few color pages mixed in. Do you offer options for color or partial color? A: We can print an entire book in color, partial color (just a few pages within the book), or black-and-white. If your book has just partial color then we only charge you for those pages to be printed in color, not the entire book. Q: How do the numbers work again? A: We’ve created this handy chart to show you the numbers.                                     Q: Can I send marketing materials or a letter with the book?  A: Yes, we can include materials we print such a letter, bookmark, postcard, etc. or even items that you provide us to include in the packaging with your book. Q: What if I don’t live in the United States? A: No problem, we have lots of international customers who use us as their U.S.-based distribution option. And we can send book orders anywhere in the world. We hope this helped create a clearer picture of our services, and inspired you to let us help create your next book or product. Questions, ideas, comments? We're here for you at [email protected]. You can also schedule a phone call through our online link HERE.

Vervante • March 23, 2018

Here at Vervante, we’re often asked about the differences between our services and those of Amazon Kindle Direct Publishing KDP (formerly CreateSpace). If you only have time to read just this paragraph, then we’ll sum it up quickly:   You need to capture each customer’s email address to grow your subscriber database. Vervante allows you to do this – CreateSpace does not. We can work with any shopping cart to automatically process your orders, print and ship your book, and give you full access to critical information you need to keep in touch with your customers. AND we’ll list your book on Amazon as another purchasing option. If you’d like to know more details about the differences between Vervante and KDP, please read on. At first glance we appear very similar, but there are significant differences, as you’ll see here. Setting Up Selling your books and products from a site you control, and not sending your buy button links to Amazon, allows you to grow your database of customer information.  As business owners, building our email lists should be our #1 Priority because email subscribers are product buyers. CreateSpace directs customers to Amazon to purchase your book, which makes them customers of Amazon, leaving you in the dark about who is buying your book.   We recommend that all of your marketing and sales efforts direct customers to your site to purchase books and products. You process the transaction, collect the customer data, and build your community.  We’ve got super simple systems that work with ANY shopping cart for automatically gathering customer information so that we can print and ship your book. True Cost CreateSpace can print and ship books directly to the author’s door, usually at rates cheaper than most. These special prices are only applicable for “member orders” that are placed by you for your own title. However, this leaves you shouldering the responsibility of supplying packaging, processing payments, addressing the packages, and taking them to the Post Office for shipping, steadily chipping away at your bottom line. Vervante prints your books, then we can either store bulk orders in our warehouses until they are needed, or print or ship books directly to your customer as they are ordered.  In short, we handle everything from printing the book to getting it directly into your customers’ hands. You avoid the expense and hassle of processing and shipping your own books. Amazon as a Secondary Distribution Channel We want you to sell lots of books and we’ll help you do that, so as a secondary distribution channel to your site, we recommend Amazon Marketplace. We list your books and products on Amazon for you, then we handle orders and shipping. This way you will know who is buying your product because we will receive the orders and shipping addresses and will provide that information to you. More than Just Books We offer a variety of other products and services. Your book could lead to more products down the road such as a recipe book, a home study, an audio or video program, a coaching or training program, card decks, etc. We can print and ship your books, CDs/DVDs, binders, card decks, etc. You can also send us complimentary products such as apparel or branded promotional items to include and ship with your book or products. View our product catalog HERE. Customer Support Our staff of publishing professionals are happy to help with any questions about publishing. We also offer ISBNs, UPCs, Copyright Registration and LCCN applications. And we have a full library of free expert guides you can access any time online. It’s All in the Details                             Profit and Royalties                                         We hope this helped create a clearer picture of our services, and inspired you to let us help you create your next book or product. Questions, ideas, comments? We're here for you at [email protected].

Vervante • March 16, 2018

If you’re a publishing consultant, book coach, or author mentor, one of the main goals of your business is to help your clients create the best book possible. All too often, though, once your client’s manuscript is ready for publishing, they move on to the next step without you and the relationship ends. Here at Vervante, however, we give book coaching professionals the ability to offer clients complete idea-to-finished-product services – expanding your impact on their journey as an author, as well as your ability to increase your income as a business. Complete oversight of publishing process We offer book coaches the ability to guide their clients through the self-publishing process by overseeing the process of ordering sample copies, approving all print and design decisions, and placing the actual, physical book in their clients' hands. This is all done using a system set up for book coaches with Vervante that allows oversight of the full publishing process, from uploading files to approving samples and ordering first runs. Once the author is ready to take over, we can make that happen easily too. Products you can offer through your business We also offer book coaches the ability to offer products that complement books, such as bookmarks, cards, journals, postcards, spiral workbooks, CDs or DVDs, adult coloring books, card decks, and other creative solutions. These are perfect for special events, upgrades, book signings, or to offer as special bonuses. You can easily add these options to your services, offering lucrative bonus services and products that authors will love. Help clients sell books AND grow their business By using Vervante, your clients have access to their customers contact information. Other publishers, such as CreateSpace, do not offer this. This is not usually on the radar for new authors, but it's a game-changer. Especially for those who are also entrepreneurs, business owners, or want to keep in touch with loyal readers. Here's why you can't collect customer information when using CreateSpace: When an author sells their book directly on Amazon, the buyer becomes Amazon’s client (not the author’s), leaving the author in the dark about who is buying their book. Here's how Vervante is different: We encourage authors to sell the book from their own sales page, process the transaction and we'll print and ship the book to the buyer. This scenario provides the author with more profit on the sale PLUS the buyer's contact information and email address. If the author doesn't want to deal with credit card transactions, we can list the book in our store and the author simply redirects the buy button from their landing page to their book in our store. The three big differences between our bookstore solution and redirecting to Amazon are: We don't take 40% of the price of the book like CreateSpace We share the customer data with the author We take pre-orders for the book. An author can take pre-orders on their site or in our store and when the book is ready we'll print and ship to the buyers. This isn't possible on Amazon. You can still sell from Amazon, though, and we recommend it be set up this way:  While we DON'T recommend redirecting buyers from the author's landing page directly to Amazon, we DO suggest using Amazon as a secondary retail distribution channel. Amazon Marketplace is a great option for selling books and products on Amazon. We'll manage all of the details from listing the book on Amazon to managing and shipping orders. We receive so many questions about using Vervante vs. other publishers like CreateSpace that we've created a special report with more details you can read HERE. Additional profit potential for book coaches and authors On-demand printing and complete fulfillment services While other publishers may offer cheap rates for initial press runs to the author, there are usually hidden costs. These special prices are commonly only applicable for bulk orders placed by authors for their own title. However, this leaves them shouldering the responsibility of storing the books in their home or office, supplying packaging, processing payments, addressing packages, and taking them to the Post Office for shipping, steadily chipping away at their bottom line - and adding time and stress to the process. Vervante will print and ship books directly to customers. A copy of the order confirmation email generated from the author's shopping cart is all we need to print and ship the book. We can print and ship on demand or we can print bulk orders at further reduced costs, with the option of storing in our warehouse until they are needed. This helps authors avoid the expense and hassle of processing and shipping their own books. Increased perceived value of book While some people opt to list books with Baker & Taylor or Ingram, this can result in resellers taking the opportunity to sell your book through their own services, underbidding the set author price, and devaluing the book. Even if your clients are not writing a book for the money, when they try to offer their books at events, as promotions, or to support other products and programs, this causes the book to lose its value in the eyes of consumers. Retaining control of the book's price is essential to retaining its value. Listing books with a wholesaler like Baker & Taylor releases control and can result in plummeting sale prices and royalties. Whereas selling and distributing through a personal sales page and shopping cart, as well as using Vervante's Amazon Marketplace listing services, retains control of the book - and ensures the continuation of its value. Have you ever noticed when searching for a book on Amazon that there are a number of resellers offering the book at random prices? This is because the book has been listed with a wholesaler such as Baker & Taylor or Ingram and resellers then sell the book on Amazon at their discretion. The end result is that prices can drastically fluctuate, causing buyer confusion and devaluing the book even more. Exceptional customer service We have dedicated publishing professionals who will answer your emails and talk to you on the phone. Something pretty much unheard of in this industry. Authors retain all rights Authors retain all rights and creative control of their books and products. And we offer complete services for ISBNs, UPCs, LCCN Assignment and Copyright registration. You even have the option to list yourself or your own company as the publisher of your book. However, if you use CreateSpace's template builder for your cover, they technically own the artwork for your book. And if you use their ISBN services, they own the ISBN and are listed as the publisher. This means if you decide to use alternative publishing services in the future, you must get a new ISBN and new design for your book. We'll work with you and your client as a team You've got experience in publishing. Your client probably doesn't. We'll work with you and your client to get their book published, distributed, listed on Amazon, shipped to speaking events, and whatever other support you need. Satisfaction guaranteed We stand behind our products and services, creating the highest quality books and products for our clients supported by the best in customer service. If you are not delighted with your experience with Vervante, we pledge to work with you to make it right - or we will refund your money. Furthermore, all products we publish are guaranteed against defects in quality and design. If any of our products are defective in quality, we will replace or repair that product at no additional charge. Contact Us We welcome the opportunity to partner with us for your clients' publishing needs. For more information, check out our Book Coaching services page, email [email protected], or schedule a phone call with a member of our team.

Vervante • February 12, 2018

Publishing a book for the first time? We know that the process of creating, printing and selling a book can seem a bit overwhelming at first. That’s why we created this step-by-step guide to help. If you love lists and need a little guidance for publishing your next book, we’ve put together this checklist to help you stay on track for a successful and lucrative publishing experience. STEP #1: Build Your List If you’re thinking of writing a book, or have been working on your manuscript, building an audience who will be first in line to buy your book is one of the best things you can do to ensure sales success. Start blogging, send out emails, write newsletters, and start collecting email addresses to build a database list that will become your biggest fans – and buyers! – and help to spread the word when you release your new book. STEP #2: Choose Your Publisher There are companies out there who offer “one-button” solutions that make it all look super easy – just send them your manuscript and they print your book and sell it on Amazon for you, easy-peasy. What they don’t tell you is that by handing the book over to Amazon for sales, you are also handing your customers over to them as well. We appreciate the fact that everyone shops on Amazon, but we offer a way to sell your books on Amazon without denying yourself access to your customers and their valuable contact information (see STEP #1). When you use Vervante, we give you the best of both worlds – your own solution where you sell the book from a site you control, collect customer contact information critical for building your business, and we handle printing and shipping. PLUS we list your book for sale on Amazon as an additional purchasing option. It’s a win-win solution: You have access to your customers’ data AND your book will be available on Amazon. Want more information on how this works? Check out this article: The Difference Between Vervante and CreateSpace. STEP #3: Finish Your Manuscript The world needs that special gift you have, so what’s holding you back? Join a writer’s group, sign up for a book-writing challenge, join an author mastermind, assemble all those blog articles, or even hire a coach or ghostwriter if that’s what you need. You can do it! STEP #4: Edit Content Your book is your reputation. For best quality, and no embarrassing errors, add a professional copywriter or proofreader to your team. Ask other authors for referrals, survey your trusted connections online, or check with us about copyediting services. STEP #5: Gather Quotes / Create an Author Account Once you have an idea of the size, length and style of book you want to publish, reach out to us at [email protected] for a free quote. You can also create a free author account for access to many of our author tools, expert guides, and to upload files, place orders and watch your account activity after you start publishing. STEP #6: Get An ISBN & LCCN ISBN’s are required for retail sales. Do it yourself or let us handle it for you by clicking on Purchase ISBN in your Vervante author Dashboard. LCCN’s make your book eligible for library cataloging. If you want an LCCN, we offer that service as well, you’ll find it under the Services menu on our site. STEP #7: Format the Interior & Design Your Cover Professional formatting for your book content (the interior pages) creates a better experience for the reader. Look at some of your favorite books for ideas about everything from page numbering to chapter headings to photos, graphs, and charts. Attractive cover design invites readers to dig in. It’s best to use a professional designer with book cover experience. Ask your colleagues, reach out on social media, or you can check with us for referrals and ideas. Don’t forget, book cover design includes front, back and the spine. STEP #8: eBook Conversion If you have a book – you can have an ebook too! Just think of how many more readers you can reach by offering your book to e-reader audiences who are hungry for new titles to add to their digital library. Be sure to choose a reputable ebook conversion specialist who can provide the services you need. And feel free to reach out to us for recommendations as well. STEP #9: Upload Files & Order a Copy for Yourself It’s ready! Upload print-ready text and cover files for your book using the Send Files link on your author Dashboard home page. Once the file shows up in your author account you can place orders from there. If you have something special in mind, such as bulk orders for a special event or book signing, let us know by emailing [email protected]. Once the book appears in your author account, order a copy (or 2) from your author Dashboard page for a final check – and congratulate yourself! STEP #10: Copyright Registration Don’t skip this important step to legally protect your book. You can do it yourself, or let our copyright experts handle it to make sure your work is protected. We can set it up for you, just log into your Vervante author account and click on the Copyright registration link on the author Dashboard. Here’s a great article with lots more details about Copyrighting a book. STEP #11: Build Landing Page & Set-Up Shopping Cart Set up sales pages and make sure your shopping carts are integrated with our system. Follow the instructions on our Order Processing Page (link at the bottom of our website pages) and Vervante will be automatically notified.  From the order confirmation email generated from ANY shopping cart, we’ll print and ship your book to your customer. for sales and shipping. STEP #12: Retail Sales & eBook Listing We will handle all of the details of listing your book and eBook on Amazon, processing and shipping orders.  We don’t take a percentage of the retail or any processing fees. If you’re ready to get your book out there and share your brilliance with the world, we’re here for you. Be sure to sign up for our Vervescence newsletter and you’ll receive valuable special offers, priceless tips from the pros, and all the support you need for creating and publishing book and products that will truly help your business grow. And if you have any questions, we’re always here to help. You can email us at [email protected] or schedule a live phone call with one of our publishing experts at https://vervante.youcanbook.me/.

Vervante • October 24, 2017

What would it be like to know that no matter what you do during your day, your business has a rock-solid system always running, 24-7, that is attracting new clients, making more money and giving you the time and freedom that you’ve always dreamed of? If you’re saying to yourself, “yes, I want that!” then it’s time to consider adding books and printed products to your business. We’ve helped businesses of every shape and size create and distribute books and printed products that educate, captivate, inspire and motivate their audience while providing easy, stress-free ways to take their business to the next level of success. And during that time, we’ve seen that there are 3 types of products that stand out as the very best for business support and financial growth: 1) Books, 2) Coaching & Training Products, and 3) CDs, DVDs and Flash Drives. Why create products? If you’re a business professional, creating products like these puts you head and shoulders above your competition. You now have a unique and powerful competitive edge, your business model is filled with new potential, and your products can help you: Gain credibility and influence. Become known as the go-to expert in your field. Receive invitations to speak. Create a platform on which to build your business and create even more products. Sell your products online or at the back of the room during speaking engagements. Be interviewed on radio or for magazines and newspapers. Open doors to publication of articles and columns. Command higher speaking and consulting fees. Expand your business and get the competitive edge over your competition. Demonstrate your passion and commitment to your business. Increase visibility online Make money while you’re sleeping – or hanging out on the beach. Finally have the freedom and time to concentrate on what’s most important to you. Attract the right kind of clients Connect and collaborate with powerful business colleagues The list goes on and on... Books Having a well-written and professionally published book can be rewarding both personally and professionally. If you’re a business professional, writing a book puts you head and shoulders above your competition, and open the door to speaking, publicity, consulting, new income streams and more. If you’ve always wanted to write a book, now is the time to start. Get your thoughts and ideas recorded, even if it’s on anything from notebooks to napkins, and go for it! It may never be perfect, but the longer you wait, the more opportunities you may miss to get your message out to the world. If you’re thinking to yourself, “I don’t have time to write a book from scratch,” don’t let that stop you. If you’ve been in business, or blogging, for a while now you probably already have most of the content you need to become an author without a lot of stress or hassle. Don’t worry, we’re not talking about writing the next great American novel or encyclopedias here. In fact, most best-selling nonfiction books are often less than 200 pages and can be created from content and experience you already have. Here’s a few ideas: If you’re a blogger: Gather up a series of blog posts that address a similar topic. Turn your articles into chapters, write an introduction and a wrap-up chapter, and you’ve got a manuscript! If you’re a business leader: If you’ve been leading live workshops or online training sessions, assemble your speaking materials and lessons and turn them into a business book that people can turn to for help and advice in their own business. If you’re in the health and fitness industry: Share stories of people who have turned their lives around to become healthier, fitter and happier (with permission, of course) and you can inspire thousands!  Coaching & Training Products If you’ve already written a book, maybe put together some worksheets for a mini class, or recorded a speech you gave at the last networking event, you’ve got all you need to create a Coaching & Training Product. The secret weapon of successful entrepreneurs around the world, these are the most powerful money-making, influence-boosting, business growth product you can have – and, like with the other products we recommend, the content is right at your fingertips. These kind of products can be very low-cost to create and bring a lot of benefits to your business in addition to creating new revenue streams. Here are some ideas of products that are great for packing together to create a product to teach, train and share information:  CDs/DVDs Flash Drives Books Newsletters 3-ring binders Bookmarks Card decks Notepads Posters, Certificates and Journals CDs, DVDs and Flash Drives Creating a CD, DVD or Flash Drive is a lot easier than you think. You can create content from scratch, but if you’ve already recorded yourself giving workshop presentations, being interviewed on the TV or radio, or video of your latest training, you’re almost at the finish line. You can share these files as free list-builders, or revenue-generating products as CDs, DVDs, or Flash Drives. And you can package these with other products to add value as well. Need inspiration? CDs, DVDs and Flash Drives can offer a wide variety of content perfect for any business, including:   Guided meditations and spiritual inspirations Educational how-to series Budgeting guidelines and financial templates Health and exercise programs Cooking tutorials with shopping checklists and printable recipe cards Real estate how-to’s for buying, selling or improving homes Crafting videos, templates and tool guides If you require more than 500+ CDs or DVDs, we offer disc replication, which is significantly more cost-effective than disc duplication, and doesn’t add much time to your turnaround. What's the difference between disc duplication and replication? Duplication is the process of recording or "burning" content onto blank CD or DVD discs. Replicated discs are manufactured from a glass master and are less expensive if you need more than 500 copies of a disc. Don’t make this mistake… We’ve steered you in the right direction to learn about the best types of products you can use to boost your business and bottom line. Now, let’s talk about the one big mistake to avoid that can destroy your product’s value and your credibility. DO NOT COMPROMISE when it comes to the quality of your product. You wouldn’t cut corners on the quality of the content in your product, right? The same should go for the quality of the final product as well. When choosing a publisher that will help you bring your product to life, be sure to work with a company that has the experience, expertise and commitment to quality that will make your product stand head and shoulders above others in your industry. When you’re ready to get started, choosing a publisher is more than just about price. It’s about finding someone who becomes a part of your team, who takes the time to understand your needs and your vision. Vervante doesn’t require that you select package deals that don’t meet your needs. If your goal is to publish and distribute a family history or a cookbook for your immediate family or within a small organization in your community, we can help you do this. Just as easily, we are able to work with businesses, entrepreneurs and leaders who want books professionally formatted, designed and distributed on a large scale. When you work with us, you won’t spend a ton of money to have thousands of books printed, only to have them sit in your garage until you need them, then go through the agony of shipping and handling on your own. With Vervante: You keep the rights to your products.  You maintain all creative control. You determine the retail price.  You tell us when, where and how many, then sit back and relax. We make it easy and affordable to get your products published. We print and distribute your products in one step directly to your customer. We offer a retail sales solution for you. We distribute your books through online channels such as Amazon and wholesalers. Questions? Ideas? Send us an email at [email protected] and our publishing pros will be happy to provide you with free quotes and all the support you need.  

Vervante • October 18, 2017

If you are thinking of selling books or other printed products this holiday season, then the time to get started is now! Yes, now. You need as much time as possible to promote your products for the holiday sales season, so it’s never too early to start taking action. We’ve put together a list of common products perfect for holiday sales, along with tips and a timeline for getting ready in time. Books: More than 40% of all books sold during the year are purchased between November and January. Hard cover and paperback books, adult coloring books (a huge trend for holiday gifting!) and even children’s books are all great for sales and gifts this time of year. Note cards, postcards: Cards for Thanksgiving, Christmas, Hanukah, New Year, as well as cards that show customer appreciation, feature gorgeous photography, inspire, motivate, or “just because” are favorites for gifts and popular sales items. You can create your own custom cards, or use our ready-made ones by adding your logo or message. 2018 Calendars: Another favorite that can be used to create new revenue, or given as client and customer appreciation gifts and lead generation freebies. 2018 Planners: Planners are a product that people just can’t seem to get enough of. You can create your own, or save some time by starting with our ready-to-go beautiful new 2018 planner, then add your logo, message, or other adjustments and selling it to your audience. Holiday Sales Timeline If you have a manuscript ready to go, are updating something you’ve done in the past, or inspired to create something new, here’s a timeline to help you get going: Sept / Oct: Send new manuscripts out for editing. Hire graphic designers for cover art, coloring books pages and interior formatting. Get quotes and information from Vervante for printing, shipping timelines, etc. October: Upload print-ready files to your Vervante account. Order sample copies for quality and proofreading checks. Send preview issues out for reviews, feedback and testimonials. Plan marketing strategies. Have Vervante list your books and products for sale on Amazon. Set up shopping carts. November: Put marketing plans into action. Schedule an official book / product launch. Announce special promotions, early bird sales and specials. Reach out to book stores to schedule book signings. Promote, promote, promote! December:Check with Vervante on holiday shipping deadlines. Attend book signings. Continue promotions, especially for New Year / 2018 products. Announce surprise last-minute deals. January: Continue to promote New Year products. Journal about your holiday sales experience, making notes about what worked (and what didn’t) to refer to for next years’ holiday season. Questions? Let us help you make the most of your holiday sales by dropping us a line at [email protected] or scheduling a phone call at https://vervante.youcanbook.me/.

Vervante • September 19, 2017

Prime is killing it in Amazon these days. Prime memberships offer a lot of perks, including one that readers love – free shipping on books. Let’s face it, having free shipping is often the key to getting the sale, because who doesn’t love getting something for free? As you know, our philosophy at Vervante is that you sell from your site, collect the customer data, build your list and make more money. We also understand that selling your book or product on Amazon is desirable and we recommend Amazon Marketplace. In the past, you didn’t have the option to offer free shipping on Amazon Marketplace to compete with products in stock at Amazon (or printed with CreateSpace). Products in stock, fulfilled by Amazon, or printed with CreateSpace qualify for free shipping for PRIME customers. But now, we’ve got a solution for you with the ability to offer free shipping for your products listed on Amazon Marketplace! FREE SHIPPING Here’s how it works. You can now choose to offer free shipping to the Amazon buyer.  There are three shipping regions: US, Canada and International. You can give away free shipping to all regions or limit the free shipping to just US buyers. We will charge you for postage to ship the product but you can choose to not charge the Amazon buyer. Here’s an example if you choose not to charge the Amazon US buyer for postage. For those of you who currently have products listed on Marketplace, you will notice in this example that there is no reimbursement for postage from Amazon. (*NOTE: The following numbers are examples only.) We will then print and ship the book to the buyer and charge you for the transaction: So in this case you would make $6.60 on this Amazon sale.  Amazon sale of $15.16 less cost to print and ship $8.56 = $6.60 profit.   SET THE SHIPPING FEES You can offer free shipping but you can now also set your own shipping fees for the Amazon buyer. In the past, we didn’t have any flexibility on what the buyer was charged for shipping.   The pre-set shipping fees were:  $3.99 for US, $9.99 for Canada and $16.95 for International.  With the recent changes, you now have the flexibility to not charge for shipping or set your own shipping fees.   Here’s another example of a book/product that weighs 4 pounds. As you can see, the prior pre-set shipping fees determined by Amazon would not come close to covering your shipping costs to Canada and International locations. If you currently have products listed on Amazon Marketplace we suggest that you take a look at your Amazon Reconciliation Report.  This is available in your Vervante Author Account under Reports. You can see what your actual postage costs are vs. what you are reimbursed from Amazon. If the current pre-set shipping fees of $3.99 for US, $9.99 for Canada and $16.95 for International orders is covering your actual postage costs, then you probably don’t need to do anything. However, if your product or book weighs more than two pounds you may want to determine the average postage costs for each region and let us know what you’d like to charge the Amazon buyer so that postage costs aren’t dipping into your profit. In summary, you now have the option of:  offering free shipping by not charging Amazon buyers for postage leaving the pre-set postage fees for the Amazon buyer as they are now changing postage fees based on how much it costs to ship your book/product to each region If you want to make changes to existing products, please let us know by emailing change requests to [email protected]. For questions about how we can help you set up the best sales options for your book, or if you would like a free quote, please drop us a line at [email protected]. Or better yet, schedule a call with one of our publishing professionals at https://vervante.youcanbook.me/. There are a lot of options for selling your book out there. Let us help you figure out what works best for you.

Vervante • July 26, 2017

Here at Vervante HQ, we get a lot of calls from frustrated authors who have been quoted umpteen thousands of dollars for publishing their book – WITHOUT any sort of marketing or promotion support to go along with it. You’ve written your book, you're ready to invest in it, but the next step is unclear… “How do I get my book noticed?” Traditional publishing companies don’t want you to know this. But guess what? You have a secret something that’s practically tailor-made for getting your book (or new product) noticed when it launches. It’s quite simply… your list. We’re going to be honest here, there is no magic solution for instant adoration and sales when your book launches. But we do know this – if you’ve already built an audience filled with happy customers, fans, and people who are firmly in your tribe, then you’re already ahead of the game. These are the people who will not only buy your books, but also spread the word and boost your sales even more. If you’ve written books or launched information products, then you should have a database of your customers. If you have a blog, publish a newsletter, or built a tribe on social media, then you should have a database of potential customers. Put them both together and you’ve got a surprisingly simple way to build anticipation, announce launches, offer incentives, and grow, grow, grow…. Having a subscriber list is the key. And this is what makes us stand out. Vervante offers what no other publisher does - the ability to grow by connecting with your customers. Subscriber email lists are your #1 asset for business growth, so why send your customers to another site to buy? What does that mean? Well, if you sell through CreateSpace, you’re selling directly from Amazon. And that means the people who purchase your book are essentially Amazon’s customers and you don’t have access to customer contact information. We love Amazon, who doesn’t? But what we offer is the ability to sell your book in multiple ways, including via Amazon, with ALL customer contact information gathered for your business database. Here’s how it works: SELL FROM YOUR WEBSITE – You can sell your book via a website page you create, using your own shopping cart that’s set up to send sales details our way, and we will print and ship all orders for you. AMAZON SALES – We can also list your book on Amazon. When we list it for you, Amazon will send all order information to us, including customer information, and we will pass that info on to you. (Score!) This is how using Vervante as your back-end publishing and distribution partner allows you to have the best of both worlds – your own solution where you sell the book from a site you control, collect customer contact information critical for building your business, and we handle printing and shipping. PLUS we list your book for sale on Amazon as an additional purchasing option. It’s a win-win solution: You have access to critical customer data AND your book will be available on Amazon. If you’d like to learn more about the differences between our services such as CreateSpace, and how we can help you build your customer database and then use that database to propel future sales for books, products and services, check out this article on our blog: “The Difference between Vervante and CreateSpace” and download a special guide by clicking HERE. Your fans are waiting to see what you do next... do you have the ability to let them know? If you have questions about how we can help you gather your customers contact information while making the print, publication and sales of your books and products easier (and less expensive) than you ever thought they could be, drop us a line at [email protected]. Or better yet, schedule a call with one of our publishing professionals at https://vervante.youcanbook.me/.

Vervante • July 19, 2017

Making a memorable connection with your clients and customers is one of the keys to building long-term growth and profits. But finding new, interesting, and unique ways to make those connections can be hard. If you’re on board with this idea, and looking for something new to give your customers that “wow, I love what they are doing” feeling, how about creating a unique thank you card that you can include in all your packages? These are not your normal thank you cards. In fact, we also often call them “mission statement” or “mantra” cards because so many we’ve seen include these types of messages. They can be printed any size and shape, but generally range from playing card size to postcard size. They are printed on heavy stock, can be on both sides, and in color or black & white. And here’s the fun part… They can say anything you want. From a photo with a simple thank you, to a full-length mission statement, mantra, or take-action message, you can share a personal, intimate glimpse into you and your company in a way that can create instant connections. We’re impressed with other companies we’ve seen do this, excited about the possibilities, and just had to share this with you. If you’re not sure what to write, here’s some ideas we’ve seen and loved: Start with a simple thank-you for the purchase Share your mantra or mission statement Include quotes or inspirations that are meaningful to you, your company, or the product/service you provide Offer a free download, future discounts, or contact information to connect live Include a free sticker or bookmark Invite them to a “secret” page on your site or a forum for customers only Use a fun headshot or action photo, scenes from your work, or anything colorful that catches the eye while staying true to your brand The key is to keep it simple, be real, and share something you know will resonate with your audience. Like we said, there’s a lot of power in these little cards. We’d love to help you harness it! If you’re interested in creating a batch of fun thank-you cards to include with the packaging of your Vervante-created products, let us know at [email protected]. We can give you a free quote for creating the cards, and let you know how we can include them in all of your future mailings. You provide the design, we’ll get it to your customers, as easy as that.

Vervante • May 11, 2017

Copyrights are a wonderful thing. You write a book, or you create a product like a CD, DVD, journal or planner, and you’ve put a lot of time, energy and your own personal knowledge and experience into it. It makes sense that you would want to protect that book or product – and copyright is the way to do it! Official copyright registration with the U.S. Copyright Office creates a public record of your authorship and officially recognizes you as the copyright holder in a court of law. Set it up right and you’ll have the full weight of the government on your side. Set it up wrong, or don’t set it up at all, and protecting your work if it is stolen becomes much, much more complicated. You may think that something like this will never happen to you, but in the U.S. there is over $16 billion in loss of revenue to copyright owners each year, showing that it can and does happen quite often. Think of the hours and effort you put into your most recent book, special report, coaching CD or information product. Now imagine seeing that very same book or product for sale on another person's website. They might change the cover image or title to make it seem different, but inside are your words, your programs, and your original ideas. It’s devastating. We know, because we’ve been through this ourselves. That’s why you need to make sure your copyright is set up the right way. Here’s how to copyright your materials – and one big mistake to avoid Here at Vervante, we offer copyright registration services – or you can choose to set it up yourself. Here’s how, and the answers to some common questions: Vervante copyright services: Log in to your Author Account on the Vervante website and navigate to the "Copyright Registration" page under the Services menu. Fill out the information and submit your request. One of our publishing experts will complete the application on your behalf and submit a copy of your book to the Copyright Registration Office, ensuring that your copyright is correctly set up. Setting up your own copyright: The U.S. Copyright Office website, www.copyright.gov., has an easy online application process. Complete the form provided on the website, pay the application fee, and follow their directions for sending a copy of your book to the copyright office. You can place the order for the book in your Vervante account for this. What does copyright protect? Copyright protects original works of authorship including literary, dramatic, musical, and artistic works, such as poetry, novels, movies, songs, computer software, and architecture. Copyright does not protect facts, ideas, systems, or methods of operation, although it may protect the way these things are expressed. Do I have to register with the U.S. Copyright Office to be protected? No. In general, registration is voluntary. Copyright exists from the moment the work is created. You will have to register, however, if you wish to bring a lawsuit for infringement of a U.S. work. Can I just put the copyright symbol in my work and I’m protected? No. And this is what we really wanted to warn you to watch out for. Merely typing in a © in the title page or anywhere in your product does not give you the full protection of filing with the U.S. Copyright Office. To copyright your materials, you MUST file with the copyright office. How soon can I publish my book after applying for a copyright? As soon as you want. Once you have submitted the application and a copy of your book, you do not need to wait for the copyright certificate to proceed with promoting and publishing your book. You are free to log into your Vervante author account to have your book printed and your orders shipped. How long does a copyright last? As a general rule copyright protection lasts for the life of the author plus an additional 70 years. We hope this helped – and we’re here to answer any copyright questions you might have. Just drop us a line at [email protected] or schedule a phone call by clicking here. Bottom line? Your book is the result of your hard labor and intellectual brilliance. Taking the step to protect your work, once you’ve written and published, is quick, easy and the best way to give you peace of mind.

Vervante • February 14, 2017

We're excited to share something new we've set up for connecting with Vervante customer support - an online phone appointment system. This is a quick-and-easy way to schedule a phone call directly with one of our publishing experts here at Vervante HQ. Here's how it works: Click HERE or on the link provided on the Contact Us page of our website. Your local time zone should be filled in, but it's always good to check. Select an open appointment time by clicking on it. If you want to see future dates, just click on the arrow on the right side of the page. Fill in the required contact information and submit. You're all set! You will receive a confirmation email with all the information. If you need to reschedule or cancel your appointment, you can do so by clicking in the links provided in your confirmation emails. We're so excited to be able to offer this additional level of service and can't wait to hear about your newest projects.