Blog Tag Archives: flash_drives
3 ways to help your coaching program stand out
The coaching industry has never been hotter than it is now! The problem with big growth, however, is facing the challenge of how to stand out among your peers. No matter what type of coaching you offer – business, life, health, fitness, finance, relationships – most experts agree that focusing on 3 strategic elements is the key to elevating your presence in the industry: 1) You, 2) Your Audience and 3) the Unique Results You Get. If you are a coach and you want to stand out from the crowd, we have exactly what you need to shine a spotlight on these 3 things and give people a taste of your unique brilliance. #1 (YOU): NOTHING IS MORE PERSONAL THAN A BOOK If there was just one perfect place to share your thoughts, ideas, strategies, tips and everything that makes you “you,” then it would be a BOOK. As a coach, you are a huge part of your business brand, especially when you’re starting out, that’s why it’s important to differentiate your brand based on how YOU are different. One way to share “You” is to let people experience you in a format that’s easy to share – a book. Books and booklets are still one of the best ways to establish your authority, create a product for generating leads, support business growth, and so much more. “Free Plus Shipping” offers providing readers with free books for just the price of postage are just one of the ways to leverage a book to grow your coaching business. #2 (YOUR AUDIENCE): WOW THEM WITH A CURATED VIP BOX Another way to differentiate your coaching business is to strategically identify and connect with your audience. You must show them that you are in touch with what they need, understand their desires, and can help them reach their goals. A great product to help you connect with your audience in a very personal way is a VIP or SUBSCRIPTION BOX. Custom printed boxes filled with items can be used for a 1-time gift, an introductory offer, to welcome a new member of a program, or as an entry-level product to let people get to know you better. These boxes will wow as your clients or customers will be treated to a carefully curated assortment of goodies you decide on. Here at Vervante we can help you create a customized box with beautiful graphics on the outside, and products that can be included such as journals, daily planners, notepads, stickers, USB flash drives, card decks, and more. #3 (YOUR UNIQUE RESULTS): DAILY PLANNERS NEVER FAIL Every coach has their own “secret sauce,” that special way they connect with people and help them take action and get results. It’s your secret sauce that can help you stand out big time, and inspire people to work with you more. One of the best products we’ve ever seen for sharing a message, helping others to take action and get results, and letting your own style and personality shine through is a DAILY PLANNER. A daily planner is easy to make, share and sell. We’ve helped hundreds of coaches create their own, or customize our unbranded ones, and help them set up to share and sell through Amazon and their own website. Daily planners are great for showing how you work, providing support for action and goal-getting, and sharing your special sauce throughout in the way you do it. Daily planners are great for establishing your authority as someone you can trust. It not only provides your clients with space for daily planning but also keeps your coaching front and center in a positive and memorable way. If any of these ideas strikes your fancy and you’d like to learn more, we’re here to help. For questions email our publishing pros at [email protected]. For brainstorm sessions, schedule a 1-on-1 phone call with our CEO, Cindy Tyler, by clicking HERE.
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How to turn your book into more products and more money
As an author, you’ve fulfilled your dream of writing and publishing a book. But your book is only the beginning – not the end! Because you can take that book and create products that will make you not only an author, but also an entrepreneur. Whether it’s your first book, or you’re a seasoned author, you can leverage the content you’ve already created to make products that increase readers’ enjoyment, expand your audience, and add new revenue streams – all without a lot of extra work. Because you’ve already done the heavy lifting by writing the book! Books can be the foundation of a thriving business model. Our CEO, Cindy Tyler, loves brainstorming with Vervante authors to help them choose the right products that will complement their books, and boost their income. We’ve gathered up her best tips here, to give you a head start: Choosing types of products Take a look at your book and consider what else your readers might need that would add value to the book and to the readers’ experience. Remember, this is not about creating more work for you. It’s about repurposing great content you’ve already written into products like: Workbooks Journals Planners Notepads: Shopping lists, exercise routines, learning course tasks, etc. USB flash drives Card decks: Educational flash cards, recipes, exercises, daily affirmations, etc. Children’s books and fiction can do this too. Products that go great with fiction and children’s books include: Coloring books Small journals Stickers Card decks: Educational flash cards, games, character cards Creating and selling themed products Products that continue the theme of your book can also help to increase book sales by packaging them with the book and offering as bundles. This increases the value of what you are providing – and allows you to charge a higher price. Once you’ve chosen the type of product you want to create, remember that you don’t need to write something brand new. Use the content from your book to create the product, then send us a print-ready PDF. Here are a few ways you can transform your books into a complementary product: Workbooks: Restate lessons from each chapter, leaving space for readers to write down thoughts, ideas, questions, answers, actions and next steps. Coloring Books: Remove the color from illustrations in a children’s book to create a coloring book. For adult coloring books, use images that continue the theme of your main book. Card Decks: We are rule-breakers here at Vervante – we’ll create a deck of cards in any amount you want and any design, front and back. So don’t feel like you have to do exactly 56, and the backs don’t need to match, either. Cards can contain daily affirmations, training tips, daily tasks, recipes, exercise routines, writing prompts, gratitude mantras, meditations, and more. The sky's the limit - as long as you can fit it on a card! If you want to design some of these products yourself, Canva is a great graphic design program for creating your own card decks – and it’s free! Short on time and want a team of professionals to help? We have great designers, writers and editors we are happy to recommend to our customers. If you love to write and dream of making a living with your writing, it’s all about creating multiple streams of income. Check out our online catalog for ideas, and let us know if you have any questions or ideas at [email protected].
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Business Card USB Flash Drives
Everyone loves USB Flash Drives. Here at Vervante, we've watched our clients use branded flash drives in unique ways for everything from promotion and marketing to sales and subscription boxes. The key to success with these is finding a way to make your flash drives stand out - and there's nothing better for that than these new Business Card Flash Drives. This unique, colorful new spin on flash drives will become an instant favorite from the moment your audience sees it. Whether you send them in the mail, use them as promotional items, give them away at events, or provide them as part of other products, programs or services, Business Card Flash Drives offer valuable opportunities for brand and value recognition that shouldn’t be overlooked. Business card-sized flash drives provide the ability to store and transport files with ease. These super-thin flash drives come in a variety of storage sizes (4, 8, 16, 32 and 64 GB) and are easy to fit in mailers, purses, wallets, pockets, or with books or information products. And full color edge-to-edge printing capability means you’ve got lots of valuable space to share your logo or message. Just think of the possibilities! BOOKS, JOURNALS, PLANNERS and INFORMATION PRODUCTS: Add value to your products by recording an audio version of your book on a business card flash drive, or adding video and audio that complements other products such as planners, journals or information products, then include the flash drives with those products in a clever inside-cover pocket, as shown in the image here. BRANDING: Your custom design can include your business or personal branding, a message, motto or mantra, special offers, contact information, instructions, etc. PACKAGING: If you're using flash drives for welcome packages, coaching programs, subscriptions boxes, etc, presentation is key for memorability. We offer two unique packaging options for business card flash drives that will definitely help them stand out, as seen in the images here. If you're interested in adding this versatile new product to your business, you can see more details on page 22 in our digital catalog, or contact our staff at [email protected] for more info to get started.
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